2013 Toyota Avalon signals entry of world-class sedan



Published — Thursday 7 February 2013

Last update 7 February 2013 3:40 am

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THE LONG AWAITED Avalon 2013 has now been launched in Saudi Arabia by Toyota ALJ, following its showcase debut at the recent Saudi International Motor Show (SIMS) in Jeddah.
“For 2013, Toyota has dramatically altered the chemistry of Avalon’s formula, creating a new potent and persuasive sedan that helps shift the product’s generational appeal while symbolizing Toyota’s exciting new design and product direction for future sedans,” said Adel Ezzat, executive MD of marketing at Abdul Latif Jameel (ALJ), the authorized distributor of Toyota in Saudi Arabia. “If the huge amount of interest generated at SIMS is anything to go by, the Avalon 2013 is going to be a best seller that sets a new high standard for top of the line sedans in the Kingdom.”
Nobuyuki Negishi, chief representative, MENA Representative Office, Toyota Motor Corporation, said: “The new Avalon is a vastly enhanced product that utilizes Toyota’s best in-market car-building resources to produce this new world-class sedan that showcases Toyota car-building prowess and infuses the Avalon nameplate with new levels of excitement, dynamic capability, and refinement. It now leads the field for great styling, great handling performance, and the highest and best level of technologies.”
The 2013 Avalon’s elegant and athletic design offers a longer flowing roofline creating a more appealing side silhouette that suggests a sense of motion with a road holding stance. Its chiseled shoulder line sculpted into side sheet metal starts over the front wheels and creates a strong, fluid body side design cue adding to its athletic stance.
Combining high technology and craftsmanship with an artistic level of sculpted surfaces, the new Avalon gives a premium interior experience. The dash panel is covered in supple, hand-stitched premium soft-touch material, and its concave surfaces add to the sense of a wide open passenger space. Beyond styling, the Avalon interior remains highly functional with abundant and improved storage space.
The Avalon utilizes a 3.5-liter, six-cylinder engine that features Dual VVT-i (variable valve timing with intelligence) to help offer superior power and efficiency by optimizing the intake and exhaust valve events to increase engine performance across the entire rev range. This robust V6 produces 274 horsepower at 6,200 rpm and provides the new Avalon with competitive acceleration.
The Avalon engineering team put great effort toward re-inventing the car’s road-going character with a dramatic revision of the chassis.

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