Etihad Airways donates to Nepal communities

Updated 11 November 2012

Etihad Airways donates to Nepal communities

Etihad Airways, the national airline of the United Arab Emirates, has made a donation to two social welfare organizations in Katmandu as part of its corporate social responsibility (CSR) program in Nepal.
Staff from the airline’s head office in Abu Dhabi joined local colleagues to deliver care parcels, consisting of packed lunches and blankets, during visits to elderly citizens and children in need.
The two groups are in the care of the Prayas Nepals’ children’s home and Aamako Ghar, a non-profit organization founded by philanthropist Dil Shova Shrestha to help abandoned elderly people.
Etihad Airways Country Manager in Nepal Pawana Shrestha said: “Etihad Airways is committed to active participation in causes that assist people and communities across its global network. As winter is quickly approaching, we hope that our donation will assist the elderly citizens and young orphans brave the cold and bring a smile to their faces.”
Etihad Airways’ Head of CSR and Sustainability Anne Tullis said: “Etihad Airways’ corporate social responsibility program has expanded considerably in recent years along with our commitment to a CSR policy and plan that is wholly embedded in our business.”
“Our initiatives in Nepal are focused on supporting less fortunate communities, and in the longer term, driving development and empowerment that will allow communities to become self-sufficient.”

Hyundai hosts female Saudi drivers in Korea

Updated 24 June 2018

Hyundai hosts female Saudi drivers in Korea

Three Saudi-based female influencers have visited Korea as part of Hyundai’s outreach to women drivers in the Kingdom, and as brand ambassadors for the carmaker.

The three women include entrepreneur and lifestyle influencer Bayan Linjawi; radio presenter, travel blogger, and fashion lover, Shadia Abdul Aziz; and business-owner and fashion career coach, Reem Faisal. 

During their tour of Korea they received detailed briefings about Hyundai and its products, and toured production, design and research facilities. 

The program gave them an understanding of the innovative and advanced thinking that underpins today’s Hyundai models, and also included opportunities to experience Korean culture and heritage.

“This is an exciting moment for women and for motoring in Saudi Arabia, and Hyundai is committed to playing an active part in this historic change,” said Hyundai’s Head of Operations for Africa and the Middle East, Mike Song. “Hyundai’s models will appeal strongly to women from all walks of life, from younger more style-conscious drivers, to those who value practicality and quality. Our brand ambassadors are part of our strategy to highlight those qualities to women as they take their place behind the steering wheel.”

Hyundai has identified design and safety as key buying factors for female drivers in Saudi Arabia, and offers these attributes in a variety of segments, including sedans and SUVs. It has identified established names including the Azera, Sonata and Tucson as key products to promote, as well as the new Kona premium compact SUV.

The brand ambassadors will use a selection of these Hyundai models as they join the first ranks of Saudi female drivers, and will share their experiences with fans and followers. 

Included in their roles will be being part of digital commercials, social media postings, and event appearances under the umbrella of Hyundai’s Saudi campaign #whatsnext.