Fashion show delights Indo-Pak women

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Updated 10 February 2013

Fashion show delights Indo-Pak women

There was immense excitement in the air as more than 200 women eagerly awaited the fashion show marking the official launch of the Kevah House of Fashion. Held at the Coral Hotel in Alkhobar at the weekend, the unveiling of the brand heralded by Nikhath Khan and Ameerah Ibrahim was indeed an evening to remember.
The event, organized into different segments, showcased the different collection lines of Kevah on the ramp ranging from casual stylish shirts for everyday wear, elegant semi formals, sarees and formals for parties and beautiful elaborate bridal wear for weddings. The intricate designs were further accentuated by the exclusive jewelry worn by the models which was later put on display for the audience to look at more closely.
“I loved every bit of the show,” said Maria, a member of the audience. “The clothes, especially the sarees were beautiful and I really wish I could’ve bought them all. The jewelry too was stunning and I’ve already got my eyes on a few pieces.”
The Kevah House of Fashion, incepted six months ago, hopes to cater to the needs of Pakistani/Indian women in the Eastern Province who want stylish traditional clothes but are unable to travel back to their home countries too often.
“I had been running this business of clothes and jewelry for the past 20 years from home but this official collaboration with Ameerah under the label of Kevah Fashion House is on a larger scale. We hope to fill the gap that exists here for Pakistani and Indian women who for instance, plan their children’s weddings here in Saudi Arabia but are unable to find good traditional bridal or formal clothes,” explained Nikath.
“Ninety-nine percent of the clothes on display at the show can be customized and replicated for the customer and our designs are both unique and tasteful which sets us apart,” she said.
Interestingly, the entire show was organized and coordinated by members of the Pakistani/Indian community in the Eastern Province with friends and family pitching in to make the show a success.
Saman Sohail, the official host for the evening, remarked, “I’m so happy people responded so positively. All of the organizers and people backstage worked really hard to make sure everything went smoothly and without glitches. I’m extremely happy that everyone enjoyed it and appreciated the collection.”
The show ended with thundering applause as women could be seen excitedly discussing the highlights of the event and rushing toward the exhibit to get a hold of the clothes they liked on stage.
Nikhath concluded, “The purpose of the show was to introduce Kevah and the feedback has been amazing. It’s been a long time since something of this scale has happened in Alkhobar.”


Some like it haute: Elie Saab and Zuhair Murad come up trumps in Paris

Updated 11 July 2018

Some like it haute: Elie Saab and Zuhair Murad come up trumps in Paris

  • The event, which featured shows by 34 designers in total, celebrates all things haute, widely considered to be the highest form of fashion
  • Elie Saab and Zuhair Murad displayed their latest collections

DUBAI: One week, two Lebanese design heavyweights. Paris Haute Couture Week (Fall-Winter 2018), which ran from July 1 to July 5, saw two of the region’s most-acclaimed fashion designers, Elie Saab and Zuhair Murad, displaying their latest collections, and they certainly didn’t disappoint.

The event, which featured shows by 34 designers in total, celebrates all things haute, widely considered to be the highest form of fashion. And according to Mimi Raad — image consultant at MBC Group and curator of the Instagram page @mimiraadstyle — this edition really went back to the 160-year-old roots of the art form.

“Haute couture was originally all about the custom-made, impeccably fitted dress, where the subtle yet elaborate craft is almost invisible,” she explained. “Lately, it’s been equivalent more to ball gowns, which are too easy a terrain to let the imagination run. But (this edition of Paris Haute Couture Week) marked a real effort to return to dressmaking. Sartorial prowess and couture were glorified. Two major qualities in couture were observed; rigor and restraint.”

“Couture is all about making beautiful outfits that make women beautiful and refined,” Raad continued. And that’s certainly something that could apply to Saab’s Fall 2018 line — and the Lebanese designer’s work in general.

Saab has often stated that, for him, the woman always comes first, which goes some way to explaining why he continues to secure the business of numerous high-profile personalities, including Queen Rania of Jordan, Jenifer Lopez, Angelina Jolie and Emily Blunt. In fact, he’s been dubbed the ‘King of the Red Carpet,’ and became the first Lebanese designer to dress an Oscar winner: Halle Berry in 2002.

Shown at the Musée des Arts Decoratifs, Saab’s latest collection brought something new and edgy to the proceedings — a couture collection inspired by renowned Spanish architect Antoni Gaudí.

Entitled “Of Forms and Light,” his show explored “the relationship between light, natural forms and structures.”

Key looks in the collection come in the form of tailored suits #OfFormsAndLight

A post shared by ELIE SAAB (@eliesaabworld) on

“Saab sailed from Beirut all the way across the Mediterranean and anchored in Barcelona for inspiration,” Raad said. “His embroidered ball gowns recalled the ceramic fantasy of Gaudí.

“Throughout this collection — with the brocade and gazar cocktails dresses, exaggerated collars, abundance of ruffles — he references Gothic shapes, and the arches of the Sagrada Familia cathedral. Each piece, from fitted gowns to full skirts was a piece of wearable art.”

She continues: “Saab is known for romantic silhouettes, with rich textiles and intricate details, the couture’s core. True to his style, he delivered delicate gold embroidery and swathes of sequins, and that’s his signature fairy-tale aesthetic.”

However, there were some designs that were a little too much for the fashion expert: “[I wasn’t a fan of the] ‘ruffle-mania,’” she said. “I couldn’t help but prefer the looks that were the most restrained.”

Elsewhere, Murad was channeling Imperial Russia in his fall-winter couture collection; think textures and patterns from the period and a nod to military suits.

Victoria’s Secret model Alessandra Ambrosio opened the show — her first time walking for the designer — in a plunging black, red and gold Tudor-style with dramatic cape.

“Murad transported us to a grand ball in St. Petersburg with regal colors, heavy fabrics and Fabergé motifs,” said Raad. “Every look was lavish. It wasn’t all about the balls, tsarinas and Fabergé eggs, though, Murad widened his scope, adding masculine elements borrowed from military uniforms, twisted to enhance femininity.”

Raad was a fan of the color palette Murad presented this month.

“The dark palette along with elaborate embroideries, and floral and arabesque motifs applied in bronze, gold and silver, transported us to a mysterious world,” she said. “From bright blue, rich red accents, to pale hues of green, grey, blue and ivory, the colors served as a luxurious backdrop for elaborate beadwork.

“Rich fabrics like velvet, duchesse satin, lace and chiffon were used in a harmonious palette,” she continued. “With this profusion of opulence, this collection looked more womanly than girly.”

Most fashion media agreed that both collections were beautiful, presenting something for every exclusive client of theirs. All that remains to be seen is who is going to be walking the red carpet or attending events in one of Saab’s or Murad’s creations this awards’ season.

What’s clear, though, is that one of the keys to the pair’s success is that they’re never afraid to push boundaries and create something new.

And sometimes, it’s okay to go big.

“I guess, for some designers, more is more in couture,” Raad concluded.