Messe Frankfurt to organize German Pavilion at expo

Updated 06 January 2013
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Messe Frankfurt to organize German Pavilion at expo

Major international trade fair and conference organizer, Messe Frankfurt GmbH, was recently awarded the responsibility for organizing the German Pavilion at the upcoming 2015 World Expo in Milan, Italy.
Messe Frankfurt was awarded the contract by the German Ministry of Economics, beating off stiff competition from numerous other bids.
“Compared to other bidders, Messe Frankfurt’s proposal better met the requirements of the German Federal Ministry of Economics and Technology (BMWi),” said Dietmar Schmitz, commissioner general for trade fair policies and Expo participation at the BMWi.
“We look forward to a fruitful cooperation,” added Wolfgang Marzin, president and CEO of Messe Frankfurt.
“We are pleased to have won the contract and would like to thank the federal government for their trust in Messe Frankfurt’s expertise,” said Marzin.
The World Expo takes place every five years, and Milan followsprevious editions in Hannover (2000), Nagakute (Japan, 2005) and Shanghai (China, 2010). Dubai is currently in the running to host the Expo in 2020. The theme of the 2015 Expo is “Feeding the planet, energy for life.”
According to the organizers, the national pavilions will focus on issues such as food, energy, life and the globe.
The World Expo is scheduled to be open for six months, from May 1 to Oct. 31, 2015.
Messe Frankfurt is considered the world’s largest trade fair corporation with its own exhibition grounds.
“Messe Frankfurt being chosen as organizer of the German Pavilion is a great honor and acknowledgement of its years of expertise in conducting trade events around the world,” said Ahmed Pauwels, CEO of Messe Frankfurt’s Middle East subsidiary, Epoc Messe Frankfurt.
“Over the years, we have grown to be one of the leaders in the trade fair and conference field in the region by extending Messe Frankfurt’s brand of in-depth market knowledge and expertise to our regional events,” he added.


Saudi Agriculture Exhibition 2018 a success

Updated 22 min 47 sec ago
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Saudi Agriculture Exhibition 2018 a success

Saudi Minister of Environment, Water and Agriculture, Abdul Rahman Al-Fadli inaugurated the Saudi Agriculture Exhibition 2018 on Oct. 8 at the Riyadh International Convention & Exhibition Center.
The three-day event, which is organized by the Riyadh Exhibitions Company, saw the participation of global leaders coming from more than 33 countries to explore investment opportunities within the country’s agricultural sector. Al-Fadli, along with several senior officials, toured the exhibition and was briefed on the latest technologies, machines, solutions and services by local and international exhibitors.
The event aims to serve as a strategic platform to promote the agricultural sector to enhance sustainable agriculture and rural area development.
Now in its 37th year, the Saudi Agriculture Exhibition continues to attract international and regional visitors looking to explore emerging trends and developments in the Saudi agricultural sector, with unlimited government support to stimulate agricultural investment.
During its participation in this year’s show, the National Center for Palm and Dates revealed that it has now reached over 4,000 local and around 1,400 international outlets. The announcement complements their continuing efforts to become a premier exporter of dates through a reliable trademark known for its quality and safety — facilitating the marketing and e-marketing of Saudi dates on both the local and global fronts.
Mohammad Al-Sheikh, head of marketing, Riyadh Exhibitions Company, praised the “unlimited support of the Saudi government for the success of the exhibition.”
“This year’s edition has attracted thousands of visitors from inside and outside the Kingdom to learn about new developments within the local agricultural sector, which has promising prospects and is expected to help accelerate the growth of livestock, fisheries and agriculture sectors, in line with the ‘Sustainable Agricultural Rural Area Development Program,’” he said.