Published — Saturday 15 December 2012
Last update 16 December 2012 9:41 am
OSN, a major pay-TV network in the MENA, has announced the launch of five new channels that will go live across the region on Jan.1. The new channels reaffirm OSN’s commitment to providing exclusive premium content to its viewers.
Two premium HD Arabic channels — OSN Ya Hala Shabab HD and OSN Ya Hala Arabella HD — lead the channel expansion which also includes the addition of leading English language lifestyle, pop-culture and ‘infotainment’ channels Discovery World, Fuel TV and Fine Living that are new to the region.
OSN will also enhance its HD portfolio with Discovery, E! and ITV upgraded to HD bringing the OSN HD line-up to an amazing 36 channels giving viewers the widest cinematic experience of HD in the region.
David Butorac, CEO of OSN said: “This is an exciting time for OSN. The new channels mark a key milestone for OSN enabling us to offer more of what our customers love to watch through exclusive, quality and high definition programming. The new channels give viewers more choice, more HD and
more premium entertainment that appeals to all segments.
Commenting on the expansion of OSN’s Arabic channels, Khulud Abu Homos, SVP of programming and creative services, said: “A new era of Arabic production emerged with the launch of OSN Ya Hala! HD last year and this is yet another beginning of a whole new world about to come to
life through our brand new HD channels.
Emad Morcos, VP, business development, strategy and digital at OSN adds: “The three new channels complement our existing line up addressing the high demand for more women oriented and lifestyle
programming as well as a dedicated channel for high-octane sporting action".