Lacoste unveils new ‘life is a beutiful sport’ collection

Updated 11 June 2014
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Lacoste unveils new ‘life is a beutiful sport’ collection

An unprecedented event, reminiscent of 1,001 Nights, was held at Mall of Arabia in Jeddah, where the most notorious crocodile in modern history (Lacoste) showcased its new spring and summer 2014 collection for women, men and children.
The Lacoste new season’s refined collection was labeled "Life is a beautiful sport" after the brand’s founder Rene Lacoste, who was a dedicated sportsman and a fervent supporter of sports activities throughout, in addition to being passionate about life, creativity and beauty …
The guests, who comprised VIPs and top media people, enjoyed an eye-catching and impressive fashion show, and savored simultaneously delightful canapes and beverages with an authentic French touch and savoir faire.
Lama Kanan, MENA marketing manager of Lacoste, said: “Our NSSC reflects the lively and bright colors of nature in spring and summer seasons, and pays tribute to the forthcoming football season 2014 in Brazil through a Special Rio line – conceived and designed with the modern and chic fashion lovers in mind.”
With 12 boutiques located at exclusive locations across the Kingdom, “Lacoste is gaining in reputation and popularity. Hence, we look toward further geographical extension and coverage on the short and the long terms,” Kanan added.


Al-Futtaim ACE hosts Eid celebration

Updated 18 June 2018
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Al-Futtaim ACE hosts Eid celebration

Al-Futtaim ACE in Dubai celebrated Eid with 25-75 percent off its 25,000 product lines available both in-store and online. Customers enjoyed exciting deals on a range of home, DIY, outdoor and garden products as well as on electronic goods.
A number of in-store activities, such as a henna artist, balloons, cotton candy, pop corn and face painting for kids, kept everyone entertained. The Al-Futtaim ACE Eid Extravaganza ran from June 14-17.
Customers also took advantage of the recently launched “Price Match Protection,” which matches prices of branded products available at Al-Futtaim ACE to prices for the exact same make, model and specifications of products in the market, including at online retailers.
Al-Futtaim ACE stores offer over 33,000 great products of world-class brands such as WILKO, Karcher, Black & Decker, Makita, Clark + Kensington, Weber, Gardena and Leisuregrow.