Retail giant Basicxx rolls out new store in Riyadh

Munawwar Hussain, left, Basicxx country manager, at the inauguration of the new store in Riyadh.
Updated 15 February 2017
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Retail giant Basicxx rolls out new store in Riyadh

Retail giant Basicxx opened its flagship store in Riyadh’s fashionable Haiul Yarmuk district defying all talk of recession in the Gulf region. The new store, in a big box format, brings together some of the most exciting international fashion concepts and has a gross floor area (GFA) of 1,800 square meters with adequate parking facilities.
Speaking after the formal inauguration of the store, Munawwar Hussain, Basicxx’s country manager, said: “The two-storied store has under its roof more than 20,000 merchandise including all kinds of apparel for men, women and children.”
The inaugural event was attended by a large number of guests and customers including Salem Al-Maliki, Basicxx recruitment manager.
Hussain announced an ambitious plan to open eight new stores in 2017. “We are all set to add new stores ... thanks to our senior management led by Mohammed Adil, Basicxx CEO,” said Hussain. He further said that the plans to expand Basicxx operation have been emboldened by the SR 890 billion (spending) budget approved by King Salman last week.
Spelling out the salient features of the new store, he said: “The new outlet caters to the entire family's requirements from footwear, lingerie and kids-wear to home furnishing and winter garments.” Hussain said that the opening of this mega store comes in line with the Basicxx policy of expansion as the Kingdom’s retail sector has been witnessing sustained growth in the last few years, even outperforming other major sectors by a significant margin.
Promotions at the new store include a SR 50 shopping voucher to every customer buying goods worth SR 200. He said that Basicxx’s fashion and home products are made to last for decades, get better with age, and fit as if they were custom-made. “With 12 stores in the Kingdom including the new one, Basicxx draws the whole family to experience and enjoy the goods of their choice,” added Hussain.
The new store also offers a wide range of apparel and accessories for men, women, children and infants as well as homeware, which cannot be found in other fashion stores in the GCC.


Genesis G70 arrives in the Middle East

Updated 19 April 2018
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Genesis G70 arrives in the Middle East

Genesis has officially launched its compact G70 luxury sedan in Middle East markets, completing the brand’s core sedan lineup. Engineered as a dynamic car with strong appeal to younger customers and more enthusiastic drivers, the G70 joins the flagship G90 large sedan and mid-sized G80 and G80 Sport.

“Genesis has been very well received in the Middle East, and the Genesis G70 will be an exciting new chapter in our story,” said Altar Yilmaz, Genesis general manager for the Africa and Middle East region. “For many of our potential customers, this is the Genesis they have been waiting for.”

The arrival of the Genesis G70 in showrooms follows a previous display presentation at the Dubai International Motor Show in November 2017, where Genesis fielded a large number of inquiries about the car. With larger G80 and G90 models already growing a strong base of loyal customers, it is expected the compact model will add significantly to the brand’s appeal in the competitive Middle East luxury car market.

The G70 showcases the future direction of the Genesis brand’s “Athletic Elegance” design identity. 

“The G70’s interior is configured to prioritize an excellent user experience, with superb fit and finish throughout. The interior packaging reflects simplicity, with an emphasis on genuine functionality instead of gimmickry. A horizontal layout brings a sense of stability, with an intuitively laid-out switchgear and a comfortable, assertive sport steering wheel,” the carmaker said.

The G70 offers two powertrains in the Middle East region — a 3.3-liter V6 petrol turbo and 2.0-liter I4 petrol turbo.  The Lambda II 3.3-liter V6 turbo GDI engine is the heart of the enthusiast-focused G70 Sport, with 370 ps and maximum torque of 52.0 kg.m (510 N.m) 0 to 100 km/h acceleration in 4.7 seconds, and a top speed of 270 km/h.