Boecker represents Mideast at UK pest management conference

Updated 17 July 2017
0

Boecker represents Mideast at UK pest management conference

Boecker, a leading public health service provider in the Middle East, recently participated in the International Conference on Urban Pests (ICUP) in London.
The four-day event that kicked off on July 9 gathered the biggest players in the pest management field from around the world.
Operating since two decades, Boecker claims to consistently push the public health industry’s boundaries through its services ranging from integrated pest management to food safety, biosecurity and occupational health safety.
Held once every three years, the ICUP is a leading non-profit international forum for sharing information, strategies and ideas on the impact, biology and control of pests in the urban environment. The ICUP conference brings together entomologists, pest management professionals, academic and governmental scientists from around the world to present research papers, scientific discoveries and new trends, and to open new grounds for innovative pest management in urban areas.
This year’s conference addressed the science and management of a wide variety of urban pests, including coverage of hygiene, structural, medical, and vertebrate pests. It also addressed the importance of emerging environments and how they are impacting on pests.
Boecker CEO Michel Bayoud said: “The privilege of being a diamond sponsor of this event will inherently advance our urban living standards and is another initiative toward creating a healthier and safer environment for our communities in the GCC and Levant. This is consistent with our motto as we aim to always ‘Work Around You’ and improve our expertise and services to meet our customers’ needs. As the world evolves, we pride ourselves in remaining ahead of the curve and here we renew our commitment and promise to bring to our clients the best solutions from around the world to their doorstep.”
He said that as the largest public health solutions’ provider in the Middle East, Boecker’s presence at the 2017 ICUP served as a catalyst for representing and sharing the Middle East’s challenges and solutions in the field of pest management.


Genesis G70 arrives in the Middle East

Updated 19 April 2018
0

Genesis G70 arrives in the Middle East

Genesis has officially launched its compact G70 luxury sedan in Middle East markets, completing the brand’s core sedan lineup. Engineered as a dynamic car with strong appeal to younger customers and more enthusiastic drivers, the G70 joins the flagship G90 large sedan and mid-sized G80 and G80 Sport.

“Genesis has been very well received in the Middle East, and the Genesis G70 will be an exciting new chapter in our story,” said Altar Yilmaz, Genesis general manager for the Africa and Middle East region. “For many of our potential customers, this is the Genesis they have been waiting for.”

The arrival of the Genesis G70 in showrooms follows a previous display presentation at the Dubai International Motor Show in November 2017, where Genesis fielded a large number of inquiries about the car. With larger G80 and G90 models already growing a strong base of loyal customers, it is expected the compact model will add significantly to the brand’s appeal in the competitive Middle East luxury car market.

The G70 showcases the future direction of the Genesis brand’s “Athletic Elegance” design identity. 

“The G70’s interior is configured to prioritize an excellent user experience, with superb fit and finish throughout. The interior packaging reflects simplicity, with an emphasis on genuine functionality instead of gimmickry. A horizontal layout brings a sense of stability, with an intuitively laid-out switchgear and a comfortable, assertive sport steering wheel,” the carmaker said.

The G70 offers two powertrains in the Middle East region — a 3.3-liter V6 petrol turbo and 2.0-liter I4 petrol turbo.  The Lambda II 3.3-liter V6 turbo GDI engine is the heart of the enthusiast-focused G70 Sport, with 370 ps and maximum torque of 52.0 kg.m (510 N.m) 0 to 100 km/h acceleration in 4.7 seconds, and a top speed of 270 km/h.