BMW i Vision Dynamics: A new form of electrifying driving pleasure

Updated 17 October 2017
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BMW i Vision Dynamics: A new form of electrifying driving pleasure

Just a year on from the presentation of its future-focused Next 100 vision vehicles, the BMW Group introduced the electric mobility of the much more immediate future at the IAA Cars 2017 show in Frankfurt. The BMW i Vision Dynamics is a four-door Gran Coupe with a range of 600 km, a top speed of over 200 km/h (120 mph) and acceleration of 0-100 km/h (62 mph) in four seconds.
“At the BMW Group, the future of electric mobility has already arrived,” said Harald Krüger, chairman of the board of management at BMW AG.
He added: “We have more electrified vehicles on the road than any established competitor and are committed to expanding our activities in the field of electric mobility as part of our Number One > Next strategy. By 2025 we will be offering 25 models with an electrified drive system — of which 12 will be pure-electric. With the BMW i Vision Dynamics we are showcasing how we envisage future electric mobility between the i3 and i8: A dynamic and progressive, four-door Gran Coupe. We are therefore electrifying the heart of the BMW brand and, at the same time, elevating BMW i into a totally new dimension.”
Klaus Fröhlich, member of the board of management at BMW AG, development, said: “BMW i is the innovation driver for the BMW Group. At events like this, visionary solutions and future-ready concepts become reality for the first time. But BMW i also acts as a spearhead of innovation for our other brands. The BMW i Vision Dynamics allows us to show right now what another electric BMW might look like. And BMW has demonstrated its talent for turning visions into real life throughout its history.”
Adrian van Hooydonk, senior vice president BMW Group Design, said: “With the i3 and i8 we have designed a revolutionary city car and a revolutionary sports car.”
He added: “And now the BMW i Vision Dynamics is combining electric mobility with the core values of BMW: Dynamism and elegance. We are therefore demonstrating how the product range and the design language of BMW i can be evolved further into other concepts.”


Flynas, KAIA gear up to serve pilgrims with a smile

Updated 22 August 2018
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Flynas, KAIA gear up to serve pilgrims with a smile

In cooperation with King Abdul Aziz International Airport (KAIA), Saudi low-cost carrier Flynas has launched the “Smile for a More Beautiful Hajj” initiative. The campaign aims to motivate the airport’s employees from both the government and private sectors to establish better interactions with pilgrims and improve the quality of their job performance.
Employees who perform well in terms of providing services to the pilgrims, rapid delivery and friendliness, will be presented with free Flynas tickets to any local or international destinations.
The most deserving employees will be nominated through conducting unannounced tours during the arrival and departure periods, and analyzing employee interaction via surveillance cameras.
Essam bin Fuad Noor, director general of King Abdul Aziz International Airport, said that the initiative aims to urge and encourage the airport’s employees from both government and private sectors, to enhance the culture of smiling and hospitality.
He said the initiative is in line with the directives of the government, which is committed to supporting all such programs that serve the pilgrims. The program also enjoys “unlimited support” from the president of the General Authority of Civil Aviation, Noor added.
“Such initiatives will create positive impressions for pilgrims, especially because the airport is the first destination of most pilgrims. We trust the Saudi youth and their ability to create this positive impression and hope they will strive to carry out their duties in cooperation with Flynas,” he said.
Ahmed Ibrahim Al-Musained, director general of corporate communications and spokesperson for Flynas, said: “This initiative is part of our social responsibility to serve pilgrims and visitors by redoubling our efforts and helping pilgrims with a smile and distinctive service.”
Al-Musained added: “This initiative will motivate service providers at the airport to reflect the bright and honorable image of the Kingdom, of goodness and kindness, and highlight our authentic hospitality by providing pilgrims with amenities and warm gestures before they return to their home country with the best impression of the Kingdom, government and citizens. By doing so, this initiative will convey the authentic Arab and Islamic values in hospitality, and give pilgrims the most beautiful memories, as serving pilgrims is a great honor for every Saudi citizen.”
“Smile for a More Beautiful Hajj” campaign is part of Flynas’ “Your Smile” initiative.