New iPhone brings face recognition (and fears) to the masses
New iPhone brings face recognition (and fears) to the masses
Apple’s newest device, set to go on sale November 3, is designed to be unlocked with a facial scan with a number of privacy safeguards — as the data will only be stored on the phone and not in any databases.
Unlocking one’s phone with a face scan may offer added convenience and security for iPhone users, according to Apple, which claims its “neural engine” for FaceID cannot be tricked by a photo or hacker.
While other devices have offered facial recognition, Apple is the first to pack the technology allowing for a three-dimensional scan into a hand-held phone.
But despite Apple’s safeguards, privacy activists fear the widespread use of facial recognition would “normalize” the technology and open the door to broader use by law enforcement, marketers or others of a largely unregulated tool.
“Apple has done a number of things well for privacy but it’s not always going to be about the iPhone X,” said Jay Stanley, a policy analyst with the American Civil Liberties Union.
“There are real reasons to worry that facial recognition will work its way into our culture and become a surveillance technology that is abused.”
A study last year by Georgetown University researchers found nearly half of all Americans in a law enforcement database that includes facial recognition, without their consent.
Civil liberties groups have sued over the FBI’s use of its “next generation” biometric database, which includes facial profiles, claiming it has a high error rate and the potential for tracking innocent people.
“We don’t want police officers having a watch list embedded in their body cameras scanning faces on the sidewalk,” said Stanley.
Clare Garvie — the Georgetown University Law School associate who led the 2016 study on facial recognition databases — agreed that Apple is taking a responsible approach but others might not.
“My concern is that the public is going to become inured or complacent about this,” Garvie said.
Widespread use of facial recognition “could make our lives more trackable by advertisers, by law enforcement and maybe someday by private individuals,” she said.
Garvie said her research found significant errors in law enforcement facial recognition databases, opening up the possibility someone could be wrongly identified as a criminal suspect.
Another worry, she said, is that police could track individuals who have committed no crime simply for participating in demonstrations.
Shanghai and other Chinese cities have recently started deploying facial recognition to catch those who flout the rules of the road, including jaywalkers.
Facial recognition and related technologies can also be used by retail stores to identify potential shoplifters, and by casinos to pinpoint undesirable gamblers.
It can even be used to deliver personalized marketing messages — and could have some other potentially unnerving applications.
Last year, a Russian photographer figured out how to match the faces of porn stars with their social media profiles to “doxx” them, or reveal their true identities.
This type of use “can create huge problems,” said Garvie. “We have to consider the worst possible uses of the technology.”
Apple’s system uses 30,000 infrared dots to create a digital image which is stored in a “secure enclave,” according to a white paper issued by the company on its security. It said the chances of a “random” person being able to unlock the device are one in a million, compared with one in 50,000 for its TouchID.
Apple’s FaceID is likely to touch off fresh legal battles about whether police can require someone to unlock a device.
FaceID “brings the company deeper into a legal debate” that stemmed from the introduction of fingerprint identification on smartphones, according to ACLU staff attorney Brett Max Kaufman.
Kaufman says in a blog post that courts will be grappling with the constitutional guarantees against unreasonable searches and self-incrimination if a suspect is forced to unlock a device.
US courts have generally ruled that it would violate a user’s rights to give up a passcode because it is “testimonial” — but that situation becomes murkier when biometrics are applied.
Apple appears to have anticipated this situation by allowing a user to press two buttons for two seconds to require a passcode, but Garvie said court battles over compelling the use of FaceID are likely.
Regardless of these concerns, Apple’s introduction is likely to bring about widespread use of facial recognition technology.
“What Apple is doing here will popularize and get people more comfortable with the technology,” said Patrick Moorhead, principal analyst at Moor Insights & Strategy, who follows the sector.
“If I look at Apple’s track record of making things easy for consumers, I’m optimistic users are going to like this.”
Garvie added it is important to have conversations about facial recognition because there is little regulation governing the use of the technology.
“The technology may well be inevitable,” she said.
“It is going to become part of everyone’s lives if it isn’t already.”
Google looking to future after 20 years of search
- Google was launched in September 1998 in a garage rented in the Northern California city of Menlo Park
- The name is a play on the mathematical term ‘googol,’ which refers to the number 1 followed by 100 zeros
SAN FRANCISCO: Google celebrated its 20th birthday Monday, marking two decades in which it has grown from simply a better way to explore the Internet to a search engine so woven into daily life its name has become a verb.
The company was set to mark its 20th anniversary with an event in San Francisco devoted to the future of online search, promising a few surprise announcements.
Larry Page and Sergey Brin were students at Stanford University — known for its location near Silicon Valley — when they came up with a way to efficiently index and search the Internet.
The duo went beyond simply counting the number of times keywords were used, developing software that took into account factors such as relationships between webpages to help determine where they should rank in search results.
Google was launched in September 1998 in a garage rented in the Northern California city of Menlo Park. The name is a play on the mathematical term “googol,” which refers to the number 1 followed by 100 zeros.
Google reportedly ran for a while on computer servers at Stanford, where a version of the search had been tested.
And Silicon Valley legend has it that Brin and Page offered to sell the company early on for a million dollars or so, but no deal came together.
Google later moved its headquarters to Mountain View, where it remains.
In August 2004, Google went public on the stock market with shares priced at $85. Shares in the multi-billion-dollar company are now trading above $1,000.
Its early code of conduct included a now-legendary “don’t be evil” clause. Its stated mission is to make the world’s information available to anyone.
The company hit a revenue mother lode with tools that target online ads based on what users reveal and let marketers pay only if people clicked on links in advertising.
It has now launched an array of offerings including Maps, Gmail, the Chrome Internet browser, and an Android mobile device operating system that is free to smartphone or tablet makers.
Google also makes premium Pixel smartphones to showcase Android, which dominates the market with handsets made by an array of manufacturers.
Meanwhile, it bought the 18-month-old YouTube video sharing platform in 2006 in a deal valued at $1.65 billion — which seemed astronomical at the time but has proven shrewd as entertainment moved online.
The company also began pumping money into an X Lab devoted to technology “moon shots” such as Internet-linked glasses, self-driving cars, and using high-altitude balloons to provide Internet service in remote locations.
Some of those have evolved into companies, such as the Waymo self-driving car unit. But Google has also seen failures, such as much-maligned Google Glass eyewear.
Elsewhere, the Google+ social network launched to compete with Facebook has seen little meaningful traction.
In October 2015, corporate restructuring saw the creation of parent company Alphabet, making subsidiaries of Google, Waymo, health sciences unit Verily and other properties.
Google is also now a major player in artificial intelligence, its digital assistant infused into smart speakers and more. Its AI rivals include Amazon, Apple and Microsoft.
Despite efforts to diversify its business, Alphabet — which has over 80,000 employees worldwide — still makes most of its money from online ads. Industry tracker eMarketer forecast that Google and Facebook together will capture 57.7 percent US digital ad revenue this year.
In the second quarter of 2018, Google reported profit of $3.2 billion despite a fine of $5.1 billion imposed by the European Union.
Google’s rise put it in the crosshairs of regulators, especially in Europe, due to concerns it may be abusing its domination of online search and advertising as well as smartphone operating software.
There have been worries that Alphabet is more interested in making money from people’s data than it is in safeguarding their privacy.
Google has also been accused of siphoning money and readers away from mainstream news organizations by providing stories in online search results, where it can cash in on ads.
It is among the tech companies being called upon to better guard against the spread of misinformation — and has also been a target of US President Donald Trump, who added his voice to a chorus of Republicans who contend conservative viewpoints are downplayed in search results.