HTC U11+: Even more squeezed into a slimmer, stunning phone

Updated 10 November 2017
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HTC U11+: Even more squeezed into a slimmer, stunning phone

Do you want to do more with your phone? Watch more videos, play more games, snap more photos, and share more of life’s experiences. For the person who always wants more, HTC has announced the launching of HTC U11+, squeezing even more screen and battery into a more slender device.
The HTC U11+ takes the popular HTC U11 and plus-sizes it with a 6-inch display, gigantic battery, and more in a stunning liquid surface body that is even slimmer than the HTC U11.
The HTC U11+ lets you enjoy more with:
l A bigger screen on a smaller device: A 6-inch display with 18:9 aspect ratio will make the HTC U11+ your new favorite way to watch movies and play games — and it still fits comfortably in your hand.
l Do more of everything for longer: A 3,930mAh battery you can depend on will set your mind at ease as you do more of the things you love for longer.
l Edge Sense is better than ever: Using the HTC U11+ is a breeze with one hand, thanks to Edge Launcher, which lets you access notifications and all your apps with a single hand, and Edge Sense, which lets you squeeze to perform your most common useful actions.
l Pushing the boundaries of design: Elegant translucent glass back that provides a delightful, intimate look and feel.
l Amazing cameras, intelligent voice assistants, the loudest ever HTC BoomSound with 30 percent more volume, HTC USonic earbuds with Active Noise Cancellation, IP68 weather-resistant liquid surface design, and the latest Android Oreo experiences with Qualcomm power.
l The HTC U11+ comes equipped with an even better camera than the HTC U11, which was awarded a remarkable DxOMark Mobile score of 90 3. The new improvements in HTC U11+ will reward you with spectacular and crisp image quality.
l Full-sensor phase detection autofocus on the HTC U11+ is the same technology found in top DSLR cameras, while HDR Boost technology produces dynamic photographs without slowing down.
l The new 8MP front camera incorporates the same powerful HDR Boost and noise reduction technology as in the main camera. Take great selfies with precise details and vivid colors — even in low light. The HTC U11+ offers the same award-winning video quality as the HTC U11.
l UltraSpeed autofocus captures clear video during action moments, and Acoustic Focus with 360° audio recording creates playback that sounds like you never left.


Splash breathes new life into old garments

Updated 23 June 2018
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Splash breathes new life into old garments

Splash, UAE’s largest fast-fashion retailer, has launched the “Life After Fashion” initiative. 

The campaign aims at progressing the brand’s sustainable practices by giving back to the less fortunate. 

The initiative involves a close collaboration with neighborhood laundries that collect unwanted clothing items, which are then recycled and distributed by Hands Industries, a modern textile recycler and exporter of second-hand clothing.  

The UAE has become one of the world’s largest retail hubs, where fashion trends are current, and constantly evolving. 

This rapidly developing fashion sector has, however, made fashion highly disposable for a substantial portion of the population and used clothing items often find their ways to landfills instead of being donated to those who would benefit from them.   

Neighborhood laundries have been encouraged to deliver clothes hangers to their customers that are creatively customized with faces of people in need of donated clothes. 

The campaign, having run for three months has already resulted in the collection of eight tons of donated clothes, which are being distributed in a variety of ways. Hands Industries categorizes them into provision for used clothing markets, donation to African countries or for recycling purposes. The initiative will now become a year-round event due to its resonance with the public and its great cost efficiencies.   

Raza Beig, CEO, Splash, Iconic and Landmark International, said: “Today, markets are overloaded with unwanted, unused clothes and we have set out to turn that scenario into a positive with this initiative.  We truly value our partnership with both our laundry partners and Hands Industries who share a common vision with us for responsible sustainability and helping the less fortunate. The general public has been very receptive to our initiative and we are grateful for all of the generous contributions they have made so far.”