L’azurde revenue up by 3.1%

Updated 10 November 2017
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L’azurde revenue up by 3.1%

L’azurde, the largest gold and jewelry designer, manufacturer, distributor and retailer in the Middle East, has announced its interim financial results for the three months, ending Sept. 30.
The company’s operating revenue for the third quarter of 2017 amounted to SR76.2 million, up by 3.1 percent, compared to the same quarter of last year.
The growth was mainly driven by a 17.4 percent increase in gold wholesale revenue in Saudi Arabia, and a 37 percent increase in retail revenue due to the strong performance of L’azurde mono-brand shops and the expansion of Kenaz and airports locations.
The operating expenses were in line with the same quarter of last year despite costs incurred to fund retail expansion.
Gross profit for the third quarter of 2017 amounted to SR44.9 million, in line with the same quarter of last year before IFRS adjustments. After a one off IFRS inventory valuation adjustment in the same quarter of last year, it was SR28.9 million lower.
The net income for the third quarter of 2017 amounted to SR0.5 million, an increase of SR0.7 million, compared to the same quarter of last year before IFRS inventory adjustments. After the one-off IFRS adjustments, net income was lower by SR28.2 million.
Commenting on the recent results, Sélim Chidiac, CEO of L’azurde, said: “Our strategy to invest in our brands, distribution networks and strategic relationships has enabled us to grow our revenue while keeping a tight grip on costs. The group is fully embracing the new house of brands growth strategy, with the latest initiative being the signing of the exclusive memorandum of understanding for a potential acquisition. The remainder of 2017 will see us work to concurrently develop both our wholesale and retail operations and capture new growth opportunities moving forward.”
In August, L’azurde signed an exclusive agreement with Saudi French Duty Free Operations and Management to be the exclusive supplier of gold and jewelry in the international terminals of three major airports in the Kingdom: King Khalid International Airport, King Abdul Aziz International Airport, and King Fahd International Airport.
Since it was founded in 1980, L’azurde has excelled at the art of jewelry design. Today, it is the fourth-largest gold manufacturer in the world, selling over a million pieces of jewelry per annum.


Noon and Al-Ittihad score partnership deal

Updated 12 December 2018
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Noon and Al-Ittihad score partnership deal

Two of the region’s favorite pastimes, football and shopping, meet in a major partnership deal between Al-Ittihad Club Saudi Arabia and Noon that will see the digital marketplace become the main sponsor of the champion football club.

Noon’s partnership with Al-Ittihad, one of the Kingdom’s oldest football clubs, is expected to further strengthen the brand’s foundations in the region it was born.

The partnership was sealed at a signing ceremony attended by Dr. Yasser Nassif, Al-Ittihad CEO; Abdullah Kaboha, member of Al-Ittihad board of directors; Mohamed Alabbar, Noon founder; and Khalid Balghunaim, Noon director of KSA operations.

Alabbar said: “Sponsoring Al-Ittihad, a team with a long history of great achievements, is an honor for us. We’re also excited to connect with Al-Ittihad’s dedicated fan base.”

Loay Nazer, Al-Ittihad president, said: “I would like to thank Noon for their trust and dedication to Al-Ittihad, one of the most beloved football clubs with a history of many formidable achievements.”