Home Centre launches new format store in Abha

A cake-cutting ceremony at the opening of the new Home Centre store in Abha.
Updated 23 November 2017

Home Centre launches new format store in Abha

Home Centre, a leading home retailer in the Middle East, opened its newest store at Rashid Mega Mall in Abha on Nov. 15.
The new store in the Kingdom’s southern region takes the brand’s total store count in Saudi Arabia to 36.
Spanning a retail space of over 45,200-square-feet, the store reflects the brand’s “vision for the future” through the incorporation of digital technology. A product lineup of over 9,000 furniture and home accessories is on offer.
“The new design strategy for the store is conceptualized to ensure experiences that capture the imagination and retain the loyalty of customers. A refined material palette is integrated, introducing warmer shades of stone and wood with elegant accents of champagne gold,” Home Centre said in a statement.
It has sections built around living, dining, sleeping, decorating, and playing for kids, reflecting the way customers live and shop.
Digitization is another key element of the new format. The omni-channel kiosks set up in the store allow customers to extend their in-store transactions online and vice-versa through homecentre.com. The store includes screens displaying interactive and informative video content. Customers can view all the components of the product, source vital information about products and customise as per their requirements.
Médéric Payne, CEO of Home Centre, said: “Home Centre has always been highly customer-focused and mindful of shoppers’ needs. The all-new store in Abha is designed to create inspiration by combining products and technology, letting the customer experience the true essence of the brand. This modern store concept reflects our continued commitment to providing shoppers with a seamless and convenient experience, ensuring quality and easy access for our valued customers.”
Home Centre is also introducing Dream Rooms for the first time in the Kingdom, which are dedicated areas that present a complete furnishing package, showcasing the latest offerings in home-like environments.
Jayant Khosla, CEO of Landmark Arabia, said: “We at Landmark Arabia firmly believe that our success relies on our relationship with our customers. The all-new Home Centre store at Rashid Mega Mall is testament to the brand’s promise to build strong and enduring relationships with shoppers through its continued innovations and customer-focused offerings at great value.”

Global Leadership Awards feature three Saudi winners

Sofana Dahlan, founder of Tashkeil; Malaysian Consul General Dato Mohammed Ali bin Selamat; Saudi media and political analyst Khaled Almaeena; Khashoggi Holding Group Vice Chairman Hassan Khashoggi and Mohamed Rafeeq, CEO, My Events International Saudi Arabia, at the event in Jeddah recently. (Photo/Supplied)
Updated 16 August 2018

Global Leadership Awards feature three Saudi winners

The 8th Global Leadership Awards (GLA), which took place in Kuala Lumpur recently, for the first time had winners from Saudi Arabia in two different categories and Saudi media and political analyst Khaled Almaeena as the Lifetime Achievement Award winner.

Almaeena hosted the Malaysian Consul General Dato Mohammed Ali bin Selamat, and the two winners of the GLA, Sofana Dahlan and Hassan Khashoggi, along with Mohamed Rafeeq, CEO of My Events International Saudi Arabia, at his office in Jeddah.

Welcoming the guests, Rafeeq said: “When we disclosed the news of GLA Secretariat’s selection of Khaled Almaeena for the Lifetime Achievement Award for his achievements in media, expatriates’ welfare and women empowerment in the region, he just had one thing to say. I would also like to see some Saudi young men and women recognized at the GLA.”

Almaeena nominated a number of Saudis who have excelled in various fields, including two Saudis who won the GLA in different categories.

Recipient of the “Leadership Excellence in Social Entrepreneurship” award, Sofana Dahlan is a well-known lawyer, social entrepreneur and among the first three Saudi female lawyers practicing in the Kingdom. She is the first Saudi female senior economic policymaker and the founder of Tashkeil, a social enterprise that promotes creative entrepreneurs.

Hassan Khashoggi, who won the “Young Entrepreneur of the Year” award, is vice chairman of the Khashoggi Holding Group, which was established in 2010. It is a leading private holding that invests in products, services and solutions for the energy and power sectors. It also invests in medical sectors, food, aviation and financial services for the real estate sector.

The event was organized by The Leaders International, a high-profile business magazine and is endorsed by American Leadership Development Association (ALDA), a US-based NGO which showcases leadership at large.

Achievements in more than 30 categories are recognized and honored with a unique award. The winners are selected by high-profile judges from all parts of the world. The event seeks to honor leaders for their exemplary contributions to global growth in economic and leadership development.

Since both the winners could not attend the event in Kuala Lumpur, My Events International Saudi Arabia had arranged for the trophies to be handed over to them by Malaysian Consul General Mohammed Ali bin Selamat in Jeddah.

The consul general told the award winners: “We hope that you attain further excellence in your respective fields. I hope this promotion of bilateral relations between Saudi Arabia and Malaysia will flourish in the future.”

Khashoggi said: “Hopefully, for future GLA events, we will have more awareness of Saudi talent that is hidden in the Kingdom and we will recognize and reward them. Thank you, Dr. Khaled Almaeena and the My Events team for this honor.”

Dahlan said: “This award is a very important bridge between Saudi Arabia and Malaysia because it not only recognizes our achievement but also opens a dialogue and creates awareness about what is really happening in Saudi Arabia beyond the news.

“It is very important that through these kinds of awards and events, we are able to bring nations together and change negative perceptions.”

Almaeena congratulated the winners and said: “These are two very fine young people making a change. Where many do their work in the limelight, they are making a change quietly. We have always recognized people from the West and it is time to look toward the East too. There is so much talent here.”