Hyundai traffic safety campaign a success

Updated 30 November 2017
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Hyundai traffic safety campaign a success

Hyundai Motor Company and its authorized distributors in Saudi Arabia, Wallan Trading Company, Almajdouie Motors Co, and Mohamed Yousuf Naghi Motors Co., have announced the success of the Hyundai Traffic Safety campaign, which was organized over a period of 45 days.
Aimed at educating university students about traffic laws, regulations and safe driving measures, the initiative was launched under the name “Traffic Safety Day,” and reached more than 10,000 students from three Saudi universities.
The event started in the Eastern region, at Dhahran’s King Fahd University of Petroleum & Minerals, and coincided with the start of the new academic year. Many people attended lectures and seminars aimed at raising awareness of road safety, presented by renowned Saudi motorsport champion Saeed Al-Mauri and supervised by traffic safety experts from the Saudi Arabian Motor Federation. Students also took part in field test-drives of some Hyundai cars, including its new Sonata and Azera models.
Afterwards, the Traffic Safety Day moved to Jeddah’s University of Business and Technology (UBT), where lecturers focused on road safety-related topics such as driving techniques and consideration for other road users. During the seminars, traffic experts answered students’ questions about various traffic laws and regulations, and distributed many promotional materials that urge people to adhere to traffic rules to make the roads safer. To ensure the campaign message received widespread distribution, several print, radio and social media representatives were invited to the sessions.
After the completion of the second phase in Jeddah, the campaign moved to Riyadh’s Al-Yamamah University, where faculty members joined students to attend the activities and events. Faculty members said they wished to make traffic safety activities an annual event at the university as this is in their students’ best interests.
Mike Song, head of Middle East and Africa region at Hyundai Motor Company, said: “This campaign reflects the vision and values of Hyundai, which aim to ensure the highest levels of traffic safety for all road users, eliminating the harm caused by traffic accidents, including deaths, injuries and opportunities lost.”
He added: “I would like to take this opportunity to thank everyone who contributed to the success of the campaign, hoping that this campaign would help consolidate and support local efforts to improve road safety, and believe that education and raising awareness can bring about permanent improvement.”


Ascott Jeddah supports World Kidney Day

Staff members from Ascott Tahlia Jeddah, Ascott Sari Jeddah, Citadines Al-Salamah Jeddah and Spectrums Residence Jeddah visited the Hisham Attar Center for dialysis, to spend time with 70 patients.
Updated 18 March 2019
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Ascott Jeddah supports World Kidney Day

In light of National Kidney Month observed in March, The Ascott Limited joined forces with Albir Society Jeddah to observe World Kidney Day, on Thursday.

Staff members from Ascott Tahlia Jeddah, Ascott Sari Jeddah, Citadines Al-Salamah Jeddah and Spectrums Residence Jeddah visited the Hisham Attar Center for dialysis, to spend time with 70 patients, who were presented a flower and a gift from the properties.

Further supporting the cause, a dedicated Albir Society stand has been set up in the lobby of the four properties from March 13th to 20th, enabling a financial contribution from both staff and guests, as Ascott aims to raise support for the organization.

Vincent Miccolis, Ascott’s regional general manager for Middle East, Africa and Turkey, said: “We’re proud to support this important cause across Ascott Jeddah and enable both staff and guests to get involved. All Ascott Jeddah staff wore a green ribbon on their uniforms for the month of March, further driving awareness and showing their commitment to the cause. CSR initiatives form a core component of Ascott’s operations, and we’re pleased to be able to support the Albir Society Jeddah.”

World Kidney Day is annually observed on second Thursday in March. This year, it fell on March 14. The day is marked to raise awareness about kidney health and its relation to our overall health. This year, the theme of World Kidney Day was “Kidney Health For Everyone Everywhere.”

According to National Health Portal, chronic kidney disease is the sixth fastest growing cause of death. Around 850 million people worldwide are now estimated to have kidney diseases due to various causes. Around 1.7 million people are estimated to die annually due to acute kidney injury globally.

The Ascott Limited is a Singapore company that has grown to be one of the leading international lodging owner-operators. It has more than 58,000 operating units in key cities of the Americas, Asia Pacific, Europe, the Middle East and Africa, as well as over 42,000 units, which are under development, making a total of more than 100,000 units in over 660 properties.

The company’s serviced residence and hotel brands include Ascott, Citadines, Somerset, Quest, The Crest Collection, lyf, HARRIS, FOX HARRIS, YELLO, POP!, Préférence and HARRIS Vertu.