Hyundai traffic safety campaign a success

Updated 30 November 2017
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Hyundai traffic safety campaign a success

Hyundai Motor Company and its authorized distributors in Saudi Arabia, Wallan Trading Company, Almajdouie Motors Co, and Mohamed Yousuf Naghi Motors Co., have announced the success of the Hyundai Traffic Safety campaign, which was organized over a period of 45 days.
Aimed at educating university students about traffic laws, regulations and safe driving measures, the initiative was launched under the name “Traffic Safety Day,” and reached more than 10,000 students from three Saudi universities.
The event started in the Eastern region, at Dhahran’s King Fahd University of Petroleum & Minerals, and coincided with the start of the new academic year. Many people attended lectures and seminars aimed at raising awareness of road safety, presented by renowned Saudi motorsport champion Saeed Al-Mauri and supervised by traffic safety experts from the Saudi Arabian Motor Federation. Students also took part in field test-drives of some Hyundai cars, including its new Sonata and Azera models.
Afterwards, the Traffic Safety Day moved to Jeddah’s University of Business and Technology (UBT), where lecturers focused on road safety-related topics such as driving techniques and consideration for other road users. During the seminars, traffic experts answered students’ questions about various traffic laws and regulations, and distributed many promotional materials that urge people to adhere to traffic rules to make the roads safer. To ensure the campaign message received widespread distribution, several print, radio and social media representatives were invited to the sessions.
After the completion of the second phase in Jeddah, the campaign moved to Riyadh’s Al-Yamamah University, where faculty members joined students to attend the activities and events. Faculty members said they wished to make traffic safety activities an annual event at the university as this is in their students’ best interests.
Mike Song, head of Middle East and Africa region at Hyundai Motor Company, said: “This campaign reflects the vision and values of Hyundai, which aim to ensure the highest levels of traffic safety for all road users, eliminating the harm caused by traffic accidents, including deaths, injuries and opportunities lost.”
He added: “I would like to take this opportunity to thank everyone who contributed to the success of the campaign, hoping that this campaign would help consolidate and support local efforts to improve road safety, and believe that education and raising awareness can bring about permanent improvement.”


STC wins Ookla award for fastest network in KSA

A man passes the Saudi Telecom STC office in Riyadh, Saudi Arabia February 6, 2018. (REUTERS)
Updated 20 January 2019
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STC wins Ookla award for fastest network in KSA

Ookla, the company behind Speedtest for internet testing and analysis, has recognized Saudi Telecom Company (STC) as the “fastest mobile network” in Saudi Arabia. STC achieved a speed score of 29.99 Mbps, with an average download speed of 32.95 Mbps.
The award is an outcome of millions of tests actively initiated by customers across the network to check internet speeds using various applications, and web and mobile platforms.
The Speedtest awards for top providers are determined using a “Speed Score” that incorporates a measure of each provider’s network speeds (download and upload) to rank network speed performance. The STC network was determined as the fastest in the Kingdom.
The telecom giant plans to increase this speed dramatically in the next couple of years to provide “impressive speeds and incorporate future services with KPIs (key performance indicators) targeting higher data rates, very low latency, massive device connectivity, IoT and energy efficiency services.” To achieve this, STC is transforming its existing network, upgrading its 4G-LTE network and rolling out the 5G network.
Haithem Al-Faraj, senior vice president, tech and ops, STC, said: “Our mission has always been to enrich society by providing second-to-none experience with the network. We are continuously improving our network speeds and rolling out new network technologies and services. STC 4G network is transforming all the time to provide remarkably faster speeds.”
He added: “We are also commercially rolling out the 5G network to introduce innovative services to our deserving customers in the Kingdom of Saudi Arabia and across the region. This esteemed Ookla award is a true manifestation of STC efforts to continually improve the network and get the network ready for the digital era, and to meet the Kingdom’s Vision 2030.”
We are very proud of this award and look forward to many similar awards and successes in the near future.”
STC is playing a pivotal role in the Kingdom’s Vision 2030 as an enabler for digital transformation in the public and private sectors and in the development of telecommunications and ICT infrastructure.