Zain KSA partners with Trescon Global for digital transformation conference

Sultan bin Abdulaziz Al-Degaither, COO of Zain Saudi Arabia.
Updated 08 December 2017
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Zain KSA partners with Trescon Global for digital transformation conference

Zain Saudi Arabia in collaboration with Trescon Global, recently sponsored the Big DT Show Conference, held in Riyadh for two consecutive days. The move is in line with Zain’s support of the digital transformation programs in Saudi Arabia. The conference was highly attended, with key participants of senior professionals in the public and private sectors.
The conference included a series of panel discussions, presentations, workshops and live demonstrations in the field of technology; all were presented by leading global and Middle East companies. The main topic of discussion at the conference was the key role of technology in many areas, including but not limited to national development, accelerating technological growth, the 4th industrial revolution, smart cities, present and future robots, artificial intelligence revolution, and technical applications for 5G. Zain KSA also gave a live demonstration on 5G technology, as well as a scientific symposium on digital transformation and quality of life.
Sultan bin Abdulaziz Al-Degaither, chief operating officer, Zain Saudi Arabia, said: “At Zain Saudi Arabia, we strive to be influential on the country’s movement toward digital transformation, in line with Vision 2030. We are up to date on all aspects relevant to technical development, and how to integrate that into everyday life, be it on an individual or corporate level, all the while applying the highest standards of quality and innovation.”
He added: “The Kingdom’s keen interest and focus is on elevating the level of services of the ICT sector, and we are determined to play a significant role and save no efforts toward achieving the national ambition. At the same time, we look forward to collaborating and partnering with key players across all sectors in manners that provide real and tangible opportunities for progress.”
The conference covered a number of worksheets, studies and applications related to the most advanced technologies such as 5G, IoT and Big-Data. Utilizing local, international experts and industry leaders, it is expected to help organizations transform their work to better serve their customers, and to contribute to the digital transformation efforts in the public and private sectors.


Starbucks hosts 2nd ‘Over Coffee’ session

Updated 20 August 2018
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Starbucks hosts 2nd ‘Over Coffee’ session

Starbucks Saudi Arabia hosted the second session of its “Over Coffee” event in Riyadh on Aug. 7 and in Jeddah on Aug. 8 to discuss the progress in its Saudization campaign, which seeks to localize 35 percent of the company’s workforce by 2020. The event is designed to promote engagement and hold useful discussion to encourage Saudi youth to consider working for the service sector as a career option and contribute to the achievement of Saudi Vision 2030. During the sessions, a number of Saudi Starbucks partners discussed their work experiences in the company.
“Over Coffee” is part of Starbucks’s Saudization and social impact agenda, which seeks to address key workforce challenges, reshape public perceptions of youth taking on jobs in the retail and service sector, explain the role of Starbucks employees, and prepare young Saudis for the economy sector and the jobs of the future.
Starbucks stressed at the sessions that it is committed to employing 400 Saudi nationals from both sexes in the upcoming period as part of its support for the Saudization program in line with Vision 2030 and the National Transformation Program.
Rana Shaheen, regional communications and CSR manager, Starbucks Middle East, said: “Since its launch in 2017, Starbucks’ Saudization campaign has managed to increase the percentage of Saudi partners in the company from nine percent to 23 percent. By 2020, we aim to localize 35 percent of the workforce and accelerate training of Saudi partners at all levels.”
As part of its support for Vision 2030, the company discussed its partnership with Education for Employment, the leading youth employment organization in the region, noting that under this partnership two workforce entry programs called “Pathway to a Job” and “Opportunity Café” were designed to enlighten and develop Saudi youths and help them fast-track their careers into the service sector.