LuLu seafood festival kicks off today

Updated 12 December 2017
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LuLu seafood festival kicks off today

LuLu Saudi Hypermarket is hosting a sea food festival across all its outlets in the Kingdom from Wednesday to Dec. 19.
Ali Al-Shaikihi, general directorate for the fisheries department of Saudi Arabia, will inaugurate the “Sea Food Fiesta” festival today at 7.00 p.m. at LuLu Hypermarket, Murabba branch in Riyadh.
“The LuLu Group has been organizing the fish festival for several years as part of its annual food festivals. This year we will be showcasing 100-plus varieties of fish, most of which are imported from various countries like Norway, Uganda, India, Netherlands, Turkey, etc.,” the group said in a press release.
Rare varieties of seafood like lobster, rainbow trout, code filefish, scallop shell, farmed turbot, hake fish fillet, live crab, live tilapia, farmed sea bream and scad fish will be on offer during the festival.
“All varieties of hamour, nagroor, naizer, red snapper, rabeeb fish, many varieties of prawns, mullan fish, parrot fish, sea bass, oyster, mullet fish, barramundi, fresh clams, coffer and many more fish variants are available at all LuLu outlets during this festival. Farmed fish from various farms in the Kingdom are also available in all nine LuLu branches,” said the management of the hypermarket.
Additionally, there will be a number of freshly prepared fish delicacies in the bakery and hot food sections, such as grilled fish, fish sarsiado, Machli Amritsari, grilled prawns, fish tikka, charcoal grilled fish, fish bun, prawn pizza, tuna puff, fish biryani, fish strips, fish cutlets, sweet and sour fish, fish masala fry and fish pollichathu.
A collection of frozen and dry fish, live fish grill, free sampling, cooking contests and auction sales are some of the other highlights of the festival, the group added.


Hyundai hosts female Saudi drivers in Korea

Updated 24 June 2018
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Hyundai hosts female Saudi drivers in Korea

Three Saudi-based female influencers have visited Korea as part of Hyundai’s outreach to women drivers in the Kingdom, and as brand ambassadors for the carmaker.

The three women include entrepreneur and lifestyle influencer Bayan Linjawi; radio presenter, travel blogger, and fashion lover, Shadia Abdul Aziz; and business-owner and fashion career coach, Reem Faisal. 

During their tour of Korea they received detailed briefings about Hyundai and its products, and toured production, design and research facilities. 

The program gave them an understanding of the innovative and advanced thinking that underpins today’s Hyundai models, and also included opportunities to experience Korean culture and heritage.

“This is an exciting moment for women and for motoring in Saudi Arabia, and Hyundai is committed to playing an active part in this historic change,” said Hyundai’s Head of Operations for Africa and the Middle East, Mike Song. “Hyundai’s models will appeal strongly to women from all walks of life, from younger more style-conscious drivers, to those who value practicality and quality. Our brand ambassadors are part of our strategy to highlight those qualities to women as they take their place behind the steering wheel.”

Hyundai has identified design and safety as key buying factors for female drivers in Saudi Arabia, and offers these attributes in a variety of segments, including sedans and SUVs. It has identified established names including the Azera, Sonata and Tucson as key products to promote, as well as the new Kona premium compact SUV.

The brand ambassadors will use a selection of these Hyundai models as they join the first ranks of Saudi female drivers, and will share their experiences with fans and followers. 

Included in their roles will be being part of digital commercials, social media postings, and event appearances under the umbrella of Hyundai’s Saudi campaign #whatsnext.