HTC U11+ Smartphone arrives in KSA

Updated 18 January 2018
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HTC U11+ Smartphone arrives in KSA

It is not easy squeezing even more into a slimmer, stunning phone, but HTC has done just that as it confirms the local availability of its highly-awaited HTC U11+ Smartphone in major retailers across the Kingdom.
The HTC U11+ takes the popular HTC U11 and adds a bigger screen and loads of new features into an even thinner frame, now available at SR2,849.
Unveiled globally, the HTC U11+ is the pinnacle of HTC’s signature U series of smartphones; a premium range launched worldwide at the start of 2017 and encompassing the popular HTC U11, HTC U Ultra, and HTC U Play models.
Nikitas Glykas, president of HTC Middle East and Africa, said: “Innovation is inspired by human curiosity. Our customers want to go beyond what currently exists, and we want to deliver products that go above and beyond their expectations. This is the ethos of HTC’s U series, and the U11+ is yet another addition to this diverse range that, we believe, will serve to define the mobile experience of the future.”
In 2017, HTC made a significant move in reinforcing its branded smartphone strategy through a deal with Google in which HTC received $1.1 billion from Google as part of a non-exclusive license for HTC intellectual property.
The deal and the resulting financial flexibility is being used by HTC to focus on a more streamlined product portfolio, maintain a rich legacy of innovation, and realize the potential of a new generation of connected products and services in 2018 and beyond.
The HTC U11+ features the highly acclaimed and first-of-its-kind “edge sense” technology. With a simple squeeze of the sides, consumers can launch the camera and snap photos, call up a voice assistant, open any app, and much more. New in-app functionalities also allow users of the HTC U11+ to set up the “squeeze” function to utilize almost any feature within an app— from playing music to zooming in and out of Google Maps.
A 6” display with 18:9 aspect ratio will make the HTC U11+ users’ new favorite way to watch movies and play games — and it still fits comfortably in one hand.
An enhanced 3,930mAh battery will set the user’s mind at ease as they do more of the things they love for longer, complemented with 6GB RAM and 128GB memory.
Amazing cameras, intelligent voice assistants, the loudest ever HTC BoomSound with 30 percent more volume, HTC USonic earbuds with Active Noise Cancellation, IP68 weather-resistant liquid surface design, and the latest Android Oreo experiences with Qualcomm power are all packed in.
The HTC U11+ is now available in ceramic black, amazing silver, and an unprecedented new color, translucent black. With translucent black, HTC has once again pushed the boundaries of what is possible in design by delivering an elegant translucent glass back that provides a delightful, intimate look and feel while giving users a peak into the heart of the phone.


Ascott launches Festive50 offer in Jeddah, Turkey

Updated 21 October 2018
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Ascott launches Festive50 offer in Jeddah, Turkey

The Ascott Limited (Ascott) has announced a special offer across selected properties, in celebration of the festive season.

The Festive50 offer is available across Ascott’s Jeddah properties — including Ascott Sari Jeddah, Ascott Tahlia Jeddah, Citadines Al-Salamah Jeddah and Spectrums Residence Jeddah — as well as Somerset Maslak Istanbul in Turkey. Guests can enjoy 50 percent off their stay until the end of 2018. 

Properties are located close to various restaurants and attractions for travelers to enjoy. The serviced residences also provide guests with a range of facilities and amenities to further aid in their convenience, including fully equipped gymnasiums, swimming pools, lounges, restaurants, parking and meeting facilities.

Ascott Sari Jeddah is located among prominent shopping malls and the Jeddah corniche, a key attraction for visitors to the city. Various entertainment and lifestyle offerings are available in the vicinity, including the tallest fountain in the world, King Fahd’s Fountain.

Ascott Tahlia Jeddah is situated in the heart of the city, providing guests with easy access to many multinational companies, fashion boutiques, restaurants and cafés. 

Citadines Al-Salamah Jeddah, in the north of the city, is surrounded by a variety of culinary hotspots. Given the city’s close proximity to the Red Sea, guests are often spoilt for choice due to the number of top seafood restaurants in the area.

Spectrums Residence Jeddah, on Prince Sultan Road in the Al-Salamah district, is in the vicinity of shopping malls, international schools and hospitals. Its prime location allows travelers to enjoy balanced living in the bustling city. 

Those looking to venture out of the Middle East for a quick escape, can head to Turkey to avail the Festive50 offer at Somerset Maslak Istanbul. The property lies within Europe’s largest lifestyle development, the new Maslak 1453. Providing an oasis of calm in the bustling city, the property is the perfect balance between work and play.

The Ascott Limited is an international serviced residence owner-operator. The Singapore company has more than 55,000 operating serviced residence units in key cities of the Americas, Asia Pacific, Europe, the Middle East and Africa, as well as over 39,000 units which are under development, making a total of more than 94,000 units in over 630 properties. The company’s brands include Ascott, Citadines, Somerset, Quest, The Crest Collection and lyf. Its portfolio spans more than 160 cities across over 30 countries.

Ascott, a wholly owned subsidiary of CapitaLand Limited, pioneered Asia Pacific’s first international-class serviced residence with the opening of The Ascott Singapore in 1984. In 2006, it established the world’s first Pan-Asian serviced residence real estate investment trust, Ascott Residence Trust.