Rove Hotels expands to Saudi Arabia with first hotel in KAEC

Seated from left: Olivier Harnisch, CEO, Emaar Hospitality Group, and Ramzi Solh, CEO — Commercial Development, KAEC. Standing from left: Jaidev Menezes, corporate director — business development, Emaar Hospitality Group; Animesh Pandey, director, asset management, KAEC; Fahd Al-Rasheed, group CEO, KAEC; and Arun Vaish, director, hospitality development, KAEC.
Updated 07 February 2018
0

Rove Hotels expands to Saudi Arabia with first hotel in KAEC

Rove Hotels, a joint venture of Meraas and Emaar Properties PJSC, has announced its expansion to Saudi Arabia with the Rove King Abdullah Economic City. The project will be located centrally in the Bay La Sun waterfront district of King Abdullah Economic City (KAEC) in the vicinity of the Prince Mohammad bin Salman College of Business and Entrepreneurship (MBSC) and a newly established entrepreneurship hub.
Marking the debut of Rove Hotels in Saudi Arabia, Rove King Abdullah Economic City is the first hotel under the contemporary midscale lifestyle hotel brand outside the UAE. It will feature 240 rooms, fitness centers for men and women, and a wide range of lifestyle amenities. The construction work is anticipated to start in the second quarter of 2018 with the soft opening scheduled for the fourth quarter of 2019.
“KAEC is fast establishing a reputation as the domestic destination of choice for leisure visitors and business events and conferences. Our expanding range of entertainment and leisure offerings are having a tremendous impact on the city’s appeal and ability to deliver a standout experience for visitors,” said Ramzi Solh, CEO, Real Estate Operation and Management Company. “We have an aggressive development plan to expand our hotel and resort portfolio.”
Olivier Harnisch, chief executive officer of Emaar Hospitality Group, said: “Rove King Abdullah Economic City brings the innovative concept of contemporary midscale hospitality experiences to the Kingdom ... The expansion complements the goals of the Saudi Vision 2030 to drive economic diversification with tourism development as a strategic growth area.”
Paul Bridger, corporate director of operations, Rove Hotels, said: “With five-star hotels accounting for the majority of hotel rooms, the need for high-quality-midscale hotels is significant in the Kingdom. Rove Hotels is addressing the industry ‘white space’ through a new hotel concept that not only helps address the gap in midscale hotel rooms but also creates vibrant social spaces for the young tech-savvy Saudis. The philosophy of Rove Hotels is to deliver culturally inspiring and fuss-free service in central locations. Bay La Sun in KAEC is an ideal destination for the first Rove hotel in Saudi Arabia.”


Events company sees KSA as market leader

Updated 20 May 2018
0

Events company sees KSA as market leader

  • My Events International is based in Malaysia and operates on three continents worldwide.
  • ‘Saudi Arabia is being renewed,’ says My Events International founder.

JEDDAH: A global events company has begun operations in Saudi Arabia with a plan to make the Kingdom and Vision 2030 the focus of a growing world market in event management. 

My Events International provides event management, marketing, and sponsor and sales management in sectors including banking, technology, health care and construction.

The Malaysia-based firm operates in India, Kuwait, the UK, Singapore, Nigeria — and now Saudi Arabia. 

The company’s Jeddah opening was attended by Khaled Almaeena, Al-Abeer director; My Events International Saudi Arabia manager Shahul Dawood; founder and president of My Events International, Mohammed Abudawood; and Malaysia’s consul general in Jeddah, Dato Mohamad Ali bin Selamat.

The opening also included the launch of Expo Malaysia, which will showcase the country overseas.

“Our partnership with My Events International will help create a new trademark in Saudi Arabia that compatible with Vision 2030 and the new changes that is bringing,” Almaeena said.

“We are proud to announce that we are organizing the Malaysia Expo, which promotes trade and investment between the two countries and will provide job opportunities for Saudi youth,” he said.

Dawood said: “Saudi Arabia is our fifth country to have a partnership. We have entered Saudi Arabia at the best time — most of the doors are opened for us, and people are encouraging and supportive. 

“We are also aiming to do a special program for women. We are not only an event managing company, but also a specialist in content creation and public private partnership.”

Abudawood said: “We are witnessing a country that is being renewed. Youth represents 70 percent of the Saudi community, and they are full of energy and new ideas, so talking about events and entertainment will help make this change happen.”

Selamat said: “Malaysia and Saudi Arabia are two countries with great potential in sectors such as tourism, as well as developing small and medium enterprises.

“My Events International has great significance in events development, and this partnership will help strengthen ties between Saudi Arabia and Malaysia, and promote economic relations as well.”