Exhibition blending fashion and sport a winner with Saudi women

Illustration advertising the SELF Show at the Inaya Medical College in Riyadh. (Twitter)
Updated 08 February 2018
0

Exhibition blending fashion and sport a winner with Saudi women

RIYADH: Saudi women who want to match fitness with fashion will see the latest in sports and gym wear at a special exhibition — and then take part in free exercise classes.
The Sports Exhibition for Ladies Fashion (SELF) at Inaya Medical College will display workout clothing for activities ranging from yoga to kickboxing.
“Every exercise needs a different kind of clothing,” said Reham, the event organizer. “For example, aerobics is different from light weightlifting. We will provide appropriate clothing for women and give them accurate information regarding all aspects of exercise.”
Ibrahim Bahathaq, general manager of the exhibition, wants to expand women’s choice of fitness attire and sports activities in the Kingdom.
“My daughter and wife are extremely fit — they love to exercise — but for a long time we had difficulties in finding appropriate clothing. The selections available at the stores were limited, as well as their choices. We either bought their gym clothes from abroad or online,” he said.
Bahathaq said SELF will raise awareness of the importance of exercise and open new doors for women.
The exhibition will offer family entertainment, including paintball and other children’s activities, leaving women free to take part in classes and workshops. At least 35 instructors will offer free classes, ranging from Zumba to yoga, throughout the day.
Exhibition organizers have urged schools to take part in the event. Field trips will allow students to receive the latest in sports and exercise advice.
Zia, a sports fashion line, is one of the main sponsors. Raneem Al-Zainy, a salesperson, said: “Zia is a local Saudi brand designed by Saudi fitness instructors who wanted both high-quality fitness wear and something fashionable.”
Entry to the exhibition and all classes is free. The exhibition will run until Feb. 9.


Saudi women ‘taking control of their finances’

More than 50 women attended the event, hosted by global finance group Jersey Finance.
Updated 26 May 2018
0

Saudi women ‘taking control of their finances’

  • Women are taking a much more direct and hands-on role in wealth management
  • Jersey Finance was established in 2001 to promote Jersey and work with foreign direct investment

JEDDAH: Women in Saudi Arabia are taking more control of their finances in both their personal and professional lives, according to a leading UK finance expert.
Amy Bryant, deputy chief executive officer at Jersey Finance, said the knowledge on wealth management gained by the current generation of Saudi women would also “influence the approach future generations take toward their finances.”
Bryant was speaking on the sidelines of a women-only talk hosted by Jersey Finance, the global finance group.

Growing demand
More than 50 women attended the event, Jersey Finance’s fifth in partnership with the Department for International Trade — but this was the first female-only talk.
The event was organized in response to the growing demand by Saudi women for greater control over their financial future.


The event’s keynote speaker was Ida Beerhalter, co-head of IOME, a Riyadh-based private investment partnership of women principals from the GCC region.
Topics included: Learning about and managing finance as a woman; understanding and managing offshore accounts; wealth protection for the future and succession planning; living with newfound wealth; the impact of children’s decisions — financial and otherwise — on family wealth; and the effect of health on wealth and finances.

Wealth management
“As the Saudi landscape evolves, the level of enthusiasm displayed at events such as this shows that more women are looking to become involved in business, their own finances and that of their family,” Bryant said.
“Women are taking a much more direct and hands-on role in wealth management — or at least educating themselves more on the subjects — in the scope of both their personal and professional lives. This knowledge could also influence the approach future generations take toward their finances,” she said.
Jersey Finance was established in 2001 to promote Jersey and work with foreign direct investment. The non-profit company aims to create a safe and secure environment for investors and families, and also works to strengthen local and international companies.
The finance group has increased its investment in the region, in particular with Saudi Arabia.
In recent years, it has collaborated with the British Embassy in Riyadh and the British Consulate in Jeddah to host annual receptions, and also developed relationships with key industry professionals.