Exhibition blending fashion and sport a winner with Saudi women

Illustration advertising the SELF Show at the Inaya Medical College in Riyadh. (Twitter)
Updated 08 February 2018
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Exhibition blending fashion and sport a winner with Saudi women

RIYADH: Saudi women who want to match fitness with fashion will see the latest in sports and gym wear at a special exhibition — and then take part in free exercise classes.
The Sports Exhibition for Ladies Fashion (SELF) at Inaya Medical College will display workout clothing for activities ranging from yoga to kickboxing.
“Every exercise needs a different kind of clothing,” said Reham, the event organizer. “For example, aerobics is different from light weightlifting. We will provide appropriate clothing for women and give them accurate information regarding all aspects of exercise.”
Ibrahim Bahathaq, general manager of the exhibition, wants to expand women’s choice of fitness attire and sports activities in the Kingdom.
“My daughter and wife are extremely fit — they love to exercise — but for a long time we had difficulties in finding appropriate clothing. The selections available at the stores were limited, as well as their choices. We either bought their gym clothes from abroad or online,” he said.
Bahathaq said SELF will raise awareness of the importance of exercise and open new doors for women.
The exhibition will offer family entertainment, including paintball and other children’s activities, leaving women free to take part in classes and workshops. At least 35 instructors will offer free classes, ranging from Zumba to yoga, throughout the day.
Exhibition organizers have urged schools to take part in the event. Field trips will allow students to receive the latest in sports and exercise advice.
Zia, a sports fashion line, is one of the main sponsors. Raneem Al-Zainy, a salesperson, said: “Zia is a local Saudi brand designed by Saudi fitness instructors who wanted both high-quality fitness wear and something fashionable.”
Entry to the exhibition and all classes is free. The exhibition will run until Feb. 9.


FaceOf: Princess Lamia bint Majid, secretary-general of Alwaleed Philanthropies

Princess Lamia bint Majid
Updated 18 November 2018
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FaceOf: Princess Lamia bint Majid, secretary-general of Alwaleed Philanthropies

  • She has a bachelor’s degree in public relations, marketing and advertising from Misr International University in Cairo, Egypt
  • In 2017, she was awarded the prestigious Arab Women’s Award for her compassion and charitable efforts

Saudi Princess Lamia bint Majid has been secretary-general of Alwaleed Philanthropies since April 2016, and is a member of its board of trustees.

The Riyadh-based charitable foundation supports and initiates projects worldwide to empower women and the youth, develop communities, provide disaster relief and create cultural understanding through education. It has donated $4 billion to humanitarian causes in more than 60 countries.

Before becoming secretary-general, Princess Lamia was executive manager of media and communication at Alwaleed Philanthropies between 2014 and 2016. 

She has a bachelor’s degree in public relations, marketing and advertising from Misr International University in Cairo, Egypt.

In 2003, the princess founded Sada Al-Arab, a publishing company operating from Cairo, Beirut and Dubai. 

She also co-founded Media Codes Ltd. in Egypt, and the Fortune Media Group in Lebanon and Saudi Arabia. 

She was editor in chief of Rotana magazine between 2004 and 2006, and of Mada magazine between 2002 and 2008. 

In 2017, she was awarded the prestigious Arab Women’s Award for her compassion and charitable efforts. 

“Our aim is to ensure gender equity,” the princess said during her speech at the first World Tolerance Summit in Dubai. It is “a message of tolerance when you highlight the strength of women,” she added.

Princess Lamia highlighted the need to bridge gaps between Islam and the West, and the lack of research into the “gaps or shortcomings” that prevent more tolerance in society.