British Council partners with Ministry of Education for sports training program

Updated 09 February 2018
0

British Council partners with Ministry of Education for sports training program

The British Council has partnered with the Saudi Ministry of Education to launch a sports training program in three cities: Riyadh, Jeddah and the Eastern Province.
The Youth Sports Leadership program was launched with a special ceremony at Al-Tarbiyah Al-NamoutHajjiyah School in Riyadh on Tuesday.
Youth Sports Leadership (YSL) training identifies and works with local coaches and trainers to engage young leaders aged 14-19 in the organization of accessible sports events and programs in their local communities.
Held in partnership with Youth Sports Trust International, an independent charity, the initiative helps build knowledge of sports teaching and inspire the next generation of leaders in community sport. YSL will run over the next two weeks in Riyadh, with additional trainings taking place in Jeddah and the Eastern Province later this month.
Speaking at the ceremony, Dr. Mohammed Al-Moqbel, executive director of the National Center for Professional Education Development, Ministry of Education said: “We’re delighted to be partnering with the British Council on this training project to improve the quality of sports teaching and coaching in schools across the Kingdom, something which is really important to the nation’s Vision 2030 goals and to ensuring that young people, students and teachers in every corner of the country have access to quality sports education that inspires and motivates them to lead healthy and active lifestyles.”
With the first week of training focused on supporting local coaches and trainers, the second week will see the trainers put what they have learned into action by mentoring young student leaders to plan and organize a safe, fun and inclusive sports festival for over 100 primary school students in their own communities.
Amir Ramzan, country director, Saudi Arabia, said: “The benefit that young people get from being involved in sports in any capacity is so valuable, from learning about teamwork and inclusion to organization and commitment. We’ve already seen that even participating in sport just once can impact crucial skills like problem solving and communication. As one of many projects in our Culture & Sports program, YSL will work with young people to engage them in sport and help them become leaders of the future. We are delighted to have the support of the Ministry of Education in this endeavor, and look forward to seeing its impact now and in the next three years.”


Arcapita invests in KSA-based women’s fitness chain

NuYu is a chain of women-only boutique gyms in Saudi Arabia
Updated 17 October 2018
0

Arcapita invests in KSA-based women’s fitness chain

Arcapita — a Shariah-compliant alternative investments firm — has invested in NuYu, a chain of women-only boutique gyms in Saudi Arabia.

Arcapita’s capital will help NuYu deploy over SR250 million ($67 million) to grow its network of boutique gyms from seven to over 30 across the Kingdom. The new centers are expected to create hundreds of jobs, as well as provide women access to fitness outlets in currently underserved locations. 

The investment will enable the company — with five boutique gyms in Riyadh and one each in both Alkhobar and Dammam — to capitalize on the significant market opportunity arising from a landmark decision by the General Sports Authority to grant licenses for women’s boutique gyms. This follows recent legislation allowing Saudi women to drive, and to engage in public sporting events. From a base of over 50 facilities nationwide, the women’s fitness market in Saudi Arabia is expected to grow at an annual rate of 30 percent over the medium term. 

Atif A. Abdulmalik, Arcapita’s chief executive, said: “We look forward to working in partnership with NuYu, helping it realize its full potential during this exciting period of social change. The investment in NuYu is underpinned by robust fundamentals and demonstrates our confidence in the long-term growth prospects of Saudi Arabia’s sport and leisure industry. It is also aligned with the Kingdom’s Vision 2030 goals of empowering women and for citizens to lead healthy and active lifestyles.”

Princess Sara Al-Saud, NuYu’s co-founder and creative director, said: “We are delighted to partner with Arcapita to guide NuYu’s next chapter of growth. We have been at the forefront of the fitness industry since our establishment with a boutique offering that focuses on high-energy group classes in a welcoming environment. With support from Arcapita, we are excited to be able to accelerate our expansion plans and grow our 6,000-strong membership base. Launching new boutique gyms across the country will make it easier for Saudi women to access fitness and reap the benefits of regular exercise.”

Martin Tan, Arcapita’s chief investment officer, said: “The female fitness segment in Saudi Arabia is virtually untapped with a penetration rate of less than one percent, while having one of the highest revenues per member globally. Given Saudi Arabia’s young and growing population, combined with rising health awareness in the Kingdom, there is significant potential for outsized growth within this highly underserved segment.”