‘P Smart’: Huawei launches its best choice for the youngsters in Saudi markets

The new smartphone combines elegant design with advanced performance.
Updated 10 February 2018
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‘P Smart’: Huawei launches its best choice for the youngsters in Saudi markets

Huawei Consumer Business Group has officially announced the launch of its new smartphone “P Smart” in Saudi markets. 
The new smartphone, which is the best choice for young people, offers the highest levels of performance due to the use of 3GB of memory, ensuring that processing speed does not slow down over time, and 32GB of integrated storage that can be added with an additional 256 GB of microSD memory cards.
It also has the fourth generation of high-speed fingerprint recognition technology that can read the user’s fingerprint and unlock the phone in just a third of a second.
The Huawei “P Smart” will provide users with an unrivaled experience, featuring intelligent learning technology with an eight-core Kirin 659 chip, which can increase the CPU speed to 2.36 GHz with its graphics processing capability and easily running graphics applications in the ultra-slim 5.65-inch screen.
The phone will be based on the eighth version of Huawei’s EMUI 8.0 user interface based on the Android 8 operating system
The new smartphone comes with innovative features, advanced technology and creative design as it combines thin elegant design with advanced performance.
Additionally, the phone will feature FullView display with thin bezels, which will provide a great look and feel to the user, covering the phone’s front display.  
Moreover, “P Smart” has the best comprehensive features, especially for photography lovers, combining professional photography through dual-lens rear camera with 13MP and 2MP sensors, along with an 8MP front camera, which is designed to recognize skin tone as well as add artistic effects suitable for beautiful selfies.
The new Huawei “P Smart” features new energy benefits. In addition to the 3000-mA battery, Huawei has provided users with a smart power-saving feature.
At the touch of a button, the smartphone will identify the applications running on the device’s background and its importance and get the best use of energy saving while keeping the phone in operation for long periods without affecting the overall performance of the device or applications.
“P Smart” is available in Saudi Arabia in black, blue and gold. With a storage capacity of 32 GB, and random-access memory of 3GB, at SR799 ($213).


Emirates NBD opens branch in Alkhobar

Updated 20 September 2018
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Emirates NBD opens branch in Alkhobar

Emirates NBD, a banking group in the Middle East, has expanded its presence in the Kingdom with the opening of its first branch in Alkhobar in the Eastern Province. Emirates NBD now covers three key regions in Saudi Arabia with a presence in Riyadh, Jeddah and Alkhobar. 

As Saudi Arabia progresses plans for economic reform, in line with its Vision 2030, Emirates NBD’s presence builds on the growing economic and trade ties between Saudi Arabia and the UAE. Following the establishment of the Saudi-Emirati Coordination Council, the UAE and Saudi Arabia recently announced The Strategy of Resolve, a joint vision for economic development through 44 joint strategic projects within a five-year time frame. 

UAE-based Emirates NBD is the first non-Saudi bank with a significant branch network across the Kingdom. The bank offers retail, private, business and wholesale banking across its network of three full-fledged branches in the Kingdom, in addition to corporate finance advisory, project and syndicated finance through Emirates NBD Capital KSA, the bank’s investment banking arm.

Emirates NBD also operates in Egypt, India, Singapore, and the UK with representative offices in China and Indonesia. 

“Our presence in Saudi is integral to Emirates NBD’s growth strategy as we continue to explore opportunities in the GCC region’s largest and most dynamic economy,” said Hesham Abdulla Al-Qassim, vice chairman and managing director of Emirates NBD. 

“Saudi Arabia is in the midst of a landmark economic transformation and we look forward to continuing to support Saudi individuals and businesses looking for a trusted banking partner.” 

Emirates NBD recently renewed its partnership with the Kingdom’s Kafalah Program, which aims to promote financing to small and medium enterprises (SMEs) within the country.

Loai Abduljawad, CEO of Emirates NBD KSA, said: “Emirates NBD’s expanded network strengthens our offering to individuals and corporates in Saudi Arabia looking to invest and trade across the MENA region and beyond. Our superior value proposition, built on the bank’s unique ‘high tech + high touch’ philosophy of offering customers a modern banking experience complemented by personalized advisory services, will enable us to strengthen customer acquisition in the Kingdom as we continue to support the country’s long-term growth and development goals, as outlined in Saudi Vision 2030.” 

Emirates NBD is a leading banking group in the region. As of June 30, 2018, its total assets were 477.5 billion dirhams, ($130 billion). The group has a significant retail banking franchise in the UAE and is a key participant in the global digital banking industry, with over 90 percent of all financial transactions and requests conducted outside of its branches. The bank was declared the “Most Innovative Financial Services Organization of the Year” at the 2017 BAI Global Innovation Awards.