Van Cleef & Arpels announces partnership with 21,39 Jeddah Arts

Van Cleef & Arpels evokes the wonders of different cultures in its creations.
Updated 12 February 2018
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Van Cleef & Arpels announces partnership with 21,39 Jeddah Arts

“As a passionate supporter of the arts, the maison is glad to take part in the fifth edition of this annual contemporary art exhibition organized by the Saudi Art Council, starting on Feb. 7 in the thriving city of Jeddah,” a press release from jewelry house Van Cleef & Arpels said.
This year’s theme of 21,39 Jeddah Arts’ festival,“Refusing to be Still,” aims to enrich the Jeddah art scene, providing a display of outstanding work from more than 30 Saudi and international artists through a series of special exhibitions, workshops and educational forums.
Over the course of more than a century of history, Van Cleef & Arpels has provided legendary unique pieces that defy time, where each of them has an extraordinary story to tell. In line with the exhibition’s theme, the maison will focus its participation around couture, and will display an array of creations featuring some of its most celebrated and unique high-jewelry and heritage pieces.
Haute couture has been an inspiration for Van Cleef & Arpels since the 1920s, an era marked by the freedom, extravagance, and modernism of design.
Over the years, the maison has transformed the evening bag into a sophisticated accessory like the Minaudière precious case, adorned hats with diamond pins, and mimicked the appearance of cloth through precious metals.
Van Cleef & Arpels evokes the wonders of different cultures in its creations.
“Van Cleef & Arpels is proud to take part, once again, in 21,39 Jeddah Arts, and witness the constant development of the art scene in Saudi Arabia,” said Alessandro Maffi, Van Cleef & Arpels managing director, Middle East and India. “We are ardent supporters of local artists and designers, and strongly believe that this exhibition is a great platform to introduce Saudi talent to the world.”


Alef Education launches first project in US

From right, Geoffrey Alphonso, CEO of Alef Education; Geoffrey Canada, president of the Harlem Children’s Zone and chairman of NexGen Education; and Hanut Singh, CEO of NexGen Education and CEO of QBS Learning.
Updated 17 October 2018
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Alef Education launches first project in US

Alef Education, a UAE-based education technology company, has announced the launch of its Alef education system in the US.

The system will be used at Harlem Children’s Zone (HCZ) schools in New York city, starting Oct. 15.

The Alef education system brings together a blend of the latest technology and pedagogical approaches geared toward learners of today. A key component of the system is the “Alef Platform,” which has three main pillars: 

•A fun and easy-to-use digital learning environment 

•High-quality digital content developed to engage and stimulate learning with a blend of videos, interactivities and games. 

•Real time data provided within each lesson to truly enable educators to support personalized learning and identify student strengths and weaknesses. 

The partnership between Alef Education and the Harlem Children’s Zone schools started in 2017 when leaders of those organizations met. The meeting included a review of best practices in pedagogy, instructional design, the use of technology, and the best ways to identify difficult concepts and detect struggling students early using data. 

Alef Education identified NexGen, an education technology startup based in New York City, as its US-based partner to carry forward the implementation of the program at the Harlem Children’s Zone schools and other school systems across the US. 

Geoffrey Alphonso, chief executive of Alef Education, said: “As a leading education technology company, we want to play a significant role in the creation of the next generation of innovative individuals around the world, and continue to provide the latest innovations in artificial intelligence-based and technology-driven education solutions within a holistic education system.” 

He added: “The implementation of our innovative education system in the Harlem Children’s Zone schools in New York city speaks of a quantum leap in our long-term mission to leverage technology to provide students with the personalized education they need to succeed, while also empowering teachers with real-time, actionable data.” 

Geoffrey Canada, president of the Harlem Children’s Zone schools in New York and chairman of NexGen Education, named one of the world’s most influential people by Time magazine and as one of the 50 greatest leaders by Fortune magazine, said: “We are pleased to welcome Alef Education’s innovative education system into our schools in New York as of October 2018. Education systems across the world are witnessing unprecedented transformations and a transition to a more dynamic education based on new technologies. In this context, we have decided to adopt this program to further enrich the resources available to our students to ensure they have access to the best the digital education industry has to offer.”