New Hyundai Accent arrives in the Middle East
New Hyundai Accent arrives in the Middle East
The vehicle aims to set new standards for design, quality, and technology in the small-car market across the region.
First revealed in Korea last year, the fifth generation of the Hyundai Accent features a bold new design and a sophisticated interior. Technical and engineering improvements include a more efficient powertrain and enhanced driving dynamics, as well as the latest safety technologies and convenience features.
“The Accent is a defining product for Hyundai, with a hard-earned reputation for delivering both quality and value,” said Mike Song, Hyundai’s head of operations for Africa and the Middle East. “This all-new model continues that tradition, while also demonstrating Hyundai’s commitment to innovation. It is a stronger, safer, and more technically advanced car, in a package that will be enjoyable to drive and economical to own.”
The new Hyundai Accent is slightly longer and wider than the previous model, with increased interior space. Two four-cylinder petrol engine options are being offered in the region, including a 1.4-liter delivering 100ps (metric horsepower), and a 1.6-liter delivering 123ps. Both are advanced designs, with multi-point fuel injection, matched to a choice of six-speed manual or six-speed automatic transmission.
The interior offers a quiet, comfortable space, with controls located for easy, intuitive operation, while all materials have been selected for durability as well being pleasing to look at and touch.
Driver and passengers are protected by six airbags. Alongside automatic stability control (ESC), other safety features include static bending headlights to provide better illumination of the road through corners, auto cruise control that is designed for convenience and improved fuel economy, and emergency stop signal which automatically flashes the brake lights when the driver brakes heavily.
“Hyundai believes in democratizing new technology, and bringing important innovations into core, mass-market products as quickly as possible,” said Song. “Particularly in terms of safety features, the all-new Accent is showing the way forward in adopting new technology within its market, and moves Hyundai even further ahead as an industry leader.”
The new Hyundai Accent will arrive in showrooms during the second quarter of 2018.
Emirates NBD opens branch in Alkhobar
Emirates NBD, a banking group in the Middle East, has expanded its presence in the Kingdom with the opening of its first branch in Alkhobar in the Eastern Province. Emirates NBD now covers three key regions in Saudi Arabia with a presence in Riyadh, Jeddah and Alkhobar.
As Saudi Arabia progresses plans for economic reform, in line with its Vision 2030, Emirates NBD’s presence builds on the growing economic and trade ties between Saudi Arabia and the UAE. Following the establishment of the Saudi-Emirati Coordination Council, the UAE and Saudi Arabia recently announced The Strategy of Resolve, a joint vision for economic development through 44 joint strategic projects within a five-year time frame.
UAE-based Emirates NBD is the first non-Saudi bank with a significant branch network across the Kingdom. The bank offers retail, private, business and wholesale banking across its network of three full-fledged branches in the Kingdom, in addition to corporate finance advisory, project and syndicated finance through Emirates NBD Capital KSA, the bank’s investment banking arm.
Emirates NBD also operates in Egypt, India, Singapore, and the UK with representative offices in China and Indonesia.
“Our presence in Saudi is integral to Emirates NBD’s growth strategy as we continue to explore opportunities in the GCC region’s largest and most dynamic economy,” said Hesham Abdulla Al-Qassim, vice chairman and managing director of Emirates NBD.
“Saudi Arabia is in the midst of a landmark economic transformation and we look forward to continuing to support Saudi individuals and businesses looking for a trusted banking partner.”
Emirates NBD recently renewed its partnership with the Kingdom’s Kafalah Program, which aims to promote financing to small and medium enterprises (SMEs) within the country.
Loai Abduljawad, CEO of Emirates NBD KSA, said: “Emirates NBD’s expanded network strengthens our offering to individuals and corporates in Saudi Arabia looking to invest and trade across the MENA region and beyond. Our superior value proposition, built on the bank’s unique ‘high tech + high touch’ philosophy of offering customers a modern banking experience complemented by personalized advisory services, will enable us to strengthen customer acquisition in the Kingdom as we continue to support the country’s long-term growth and development goals, as outlined in Saudi Vision 2030.”
Emirates NBD is a leading banking group in the region. As of June 30, 2018, its total assets were 477.5 billion dirhams, ($130 billion). The group has a significant retail banking franchise in the UAE and is a key participant in the global digital banking industry, with over 90 percent of all financial transactions and requests conducted outside of its branches. The bank was declared the “Most Innovative Financial Services Organization of the Year” at the 2017 BAI Global Innovation Awards.