100 productive families benefit from Red Sea Mall’s initiative

Updated 11 March 2018

100 productive families benefit from Red Sea Mall’s initiative

The Red Sea Mall’s productive families initiative “How to Be a Leader,” launched in cooperation with the Jeddah Chamber of Commerce and Industry, completed its second successful year.
It is a platform that enables families to become a part of the business world. The initiative supports the ambitions of many, and 100 participating families were awarded for achieving positive results this year.
Aidrous Al-Bar, executive member of Red Sea Markets Company Ltd., which owns the mall, expressed his appreciation for the participating families. He also thanked the “Ala Mazaji” group, which supervised the “Productive Families Kiosks.”
Al-Bar said: “The success of this initiative that was a result of fruitful cooperation between the Red Sea Mall and the Jeddah Chamber of Commerce and Industry brings us pride. In only two years, the initiative has attracted 200 families that displayed various projects with great commercial ideas. From the very beginning, the mall has had plans to ensure the success and continuity of the initiative to support the participating families. We will continue to support the families in line with Vision 2030 and to integrate the private sector and achieve economic development. Small enterprises now form an important segment which is highly supported by our government.”
Mohammed Al-Asiri, marketing manager of Red Sea Mall, said: “We worked on developing this initiative to become an active platform for productive families with limited incomes. There have been many meetings with governmental entities to specify the sector which benefits the most from this initiative aiming to further develop it and the results of these meetings will soon be announced.”
Several participants displayed their products during the two-day event at the mall.
Participant Rania Ghimrawi, a microbiology graduate, said: “I have always been intrigued with Arabian style and fashion to create my personal style. I studied graphic design courses and began participating in various initiatives allowing me to showcase my products. Through my participation in the ‘Productive Families Kiosks’ at the Red Sea Mall, I was able to make a bigger difference, and for that I thank the Red Sea Mall for supporting me to fulfil my goals.”
She said she hopes to some day have her own store at the mall.

360-degree mentoring to boost Saudi social enterprise sector

Updated 23 May 2019

360-degree mentoring to boost Saudi social enterprise sector

The King Khalid Foundation (KKF) and Mowgli Mentoring have collaborated to strengthen the growing social enterprise sector in the Kingdom through the provision of 360-degree mentoring, which will support the personal and professional development of social entrepreneurs. The EMCC-accredited mentoring organization is working to built the capacity of Saudi mentors by instilling best mentoring practices and sharing experiences from its 10-year work around the world.

Globally, the concept of social entrepreneurship is increasingly gaining momentum and positive attention as it combines commerce with social good, allowing entrepreneurs to go beyond profit to positively impact communities and societies. Supporting these entrepreneurs, therefore, is in line with the KKF’s vision, which is to have a Saudi society with equal opportunities.

The KKF’s collaboration with Mowgli resulted in the creation of the Athar (Impact) Mentoring Program.

This program aims to build and increase the capacity of Saudi mentors, and equip them with the necessary tools to be able to provide mentorship, support and guidance to social entrepreneurs in the Kingdom. Matching mentors with social entrepreneurs and managing their mentorship relationships is a key benefit of the program.

To commence the mentoring program, Mowgli recently delivered a four-day workshop in the KKF premises in Riyadh. Fourteen professionals and business leaders received training to be 360-degree mentors before being matched with 14 social entrepreneurs. Both groups were provided with the guidelines to build solid foundations for their 1-2-1 mentoring relationships. In addition, the matched pairs will be supported over a duration of six months, during which structured on-going support will be provided to ensure that trust-based and impactful mentoring relationships are developed.

Mowgli Mentoring’s CEO Kathleen Bury said: “We see this program supporting the three themes on which the Kingdom’s Vision 2030 was built upon: Developing a vibrant society, a thriving economy and an ambitious nation. By supporting social entrepreneurs, we’re working toward achieving the Kingdom’s economic aspirations of increasing SME GDP contribution by 20–30 percent by 2030. We are, therefore, excited to be back in Saudi Arabia and are honored to be working with the King Khalid Foundation in delivering this program, and building Saudi Arabia’s mentoring capacity to sustainably support change-makers and their surrounding ecosystems for years to come.”

The key to developing entrepreneurship and fostering economic development lies in having a well-balanced ecosystem with equal investment in four key pillars: Environment (schooling, parenting), finance (working capital, debt and equity financing), infrastructure (incubators, accelerators, utilities and sound legal frameworks) and human capital development (mentoring, skills and knowledge development). Mowgli supports the latter and has successfully delivered more than 110 mentoring programs across the Middle East, North Africa and sub-Saharan Africa.