New Challenger SRT Hellcat Widebody completes Dodge’s strongest muscle car lineup ever

The new 2018 Dodge Challenger SRT Hellcat Widebody is available in Dodge showrooms across the Middle East.
Updated 13 March 2018
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New Challenger SRT Hellcat Widebody completes Dodge’s strongest muscle car lineup ever

The success of the Dodge range across the Middle East continues, thanks in particular to the popularity of the Charger and Challenger models.
The latest of these, the new 2018 Dodge Challenger SRT Hellcat Widebody — now available in Dodge showrooms across the Middle East — completes the brand’s strongest Dodge muscle car lineup ever.
“The Dodge engineering and design teams, put a lot of effort into making the new SRT Demon the world’s fastest quarter-mile production car, and have leveraged that know-how in creating the Challenger SRT Hellcat Widebody, which offers improved performance on the street along with a bolder, more aggressive new look,” a press release said.
The Challenger SRT Hellcat Widebody model features the same fender flares first shown on the SRT Demon. These wider fender flares add 3.5 inches to the SRT Hellcat’s overall width, covering the 20 x 11-inch “Devil’s Rim” split-five spoke aluminum wheels, which ride on wider 305/35ZR20 Pirelli P-Zero tires.
An electric power steering (EPS) system with SRT Drive Modes adds selectable steering tuning for the first time on a Hellcat model. In addition to its wider, more menacing stance, the Challenger SRT Hellcat Widebody delivers improved lap times, lateral grip, acceleration and braking, compared with the performance numbers of the Hellcat. Quarter-mile elapsed time (ET) has been improved by approximately 0.3 sec (10.9 ET on the Challenger SRT Hellcat Widebody -v- 11.2 ET on the standard Challenger SRT Hellcat.
With the Widebody fender flares that add 3.5 inches to the overall width of the Challenger Hellcat, the Widebody model joins the Challenger SRT Demon as the widest Challengers ever. The flares are expertly integrated into the body design with concealed attachments to amplify the Challenger SRT Hellcat’s menacing stance, while making room for the 20 x 11-inch “Devil’s Rim” split-five spoke aluminum wheels that ride on 305/35ZR20 Pirelli tires for improved performance while filling the wheel wells for a stronger planted appearance. The front side marker lights are styled to flow with the shape of the fender flares.
The Dodge Challenger SRT Hellcat Widebody is powered by the 6.2-liter supercharged HEMI V8 with 707 horsepower and 650 lb.-ft. torque, paired to either the Tremec six-speed manual or TorqueFlite eight-speed automatic transmission.


Positive impact of Vision 2030 on hospitality: Report

Ascott has reported a decrease of 10 percent in expat families within the Kingdom.
Updated 16 December 2018
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Positive impact of Vision 2030 on hospitality: Report

The Ascott Limited has drawn up a report into the changing dynamics of guest profiles in Saudi Arabia. 

As the government’s Vision 2030 economic diversification strategy proves to have a positive effect on the hospitality industry, Ascott is witnessing a notable change in its guests across the Kingdom. This has been influenced by the swift introduction of various initiatives from the removal of ban on women driving, to the introduction of cinemas, concerts with mixed-gender admission and major events such as the Formula E that was held last week in Riyadh.

“Our guest profiles are changing in line with the changing dynamics of the country. We have seen a spike in female guests of 7 percent from 2017, influenced by guests traveling for both work and leisure,” said Vincent Miccolis, Ascott’s regional GM for the Middle East, Africa and Turkey. 

Female guests have increased considerably this year, as properties across Jeddah averaged a 9 percent growth, while Ascott Rafal Olaya Riyadh experienced a growth rate of 5 percent. 

“It means there is an opportunity for the serviced residence industry to tap in to the growing number of female travelers and provide tailored services specifically for women,” explained Miccolis.

Ascott Rafal Olaya Riyadh has a women’s only leisure floor consisting of an outdoor pool, gymnasium, lounge, children’s playroom and day spa. The property is receiving positive feedback from female business travelers about the facilities.

Ascott has reported a decrease of 10 percent in expat families within the Kingdom, attributed to the introduction of expat levies on dependents. Family occupants taking two and three-bedroom apartments have moved to single occupants in a one-bedroom apartment. Miccolis said: “If the announcement made last week on Bloomberg regarding a review of the expat levies being restructured comes to fruition, it will provide a positive outcome for our industry.” 

International guests have maintained a consistent average over the last two years of 25 percent across the Kingdom, however Jeddah and Riyadh are on opposite scales. Fifty-five percent of Ascott Rafal Olaya Riyadh’s guests are international, which is a growth of 15 percent from 2017. While the four properties in Jeddah have 15 percent international guests, this is a decline of 10 percent from 2017.

“With these changing dynamics of our guests in the Kingdom, a key focus is customer service training, with the goal of exceeding guest expectations. 

This year posed a credible 92 percent customer satisfaction score, a testament to the staff in the region,” said Miccolis.