AccorHotels hosts 2nd edition of women’s empowerment forum

The event, which was open to the public, attracted over 300 attendees.
Updated 19 March 2018
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AccorHotels hosts 2nd edition of women’s empowerment forum

AccorHotels, a leading hotel operator, hosted the second edition of the “Women’s Empowerment and Integration Forum” at the Sofitel Jeddah on March 4. The event, which was sponsored by Princess Lamia bint Majid Al-Saud, secretary general of Alwaleed Philanthropies, focused on inspiring a new generation of young Saudi women to reach the highest level of professional development.
The forum was endorsed by local authorities represented by the Ministry of Labor and Social Development, the Saudi Commission for Tourism and National Heritage (SCTH) and the Human Resources Development Fund. The event, which was open to the public, attracted over 300 attendees including local businesses, NGOs as well as students from the University of Business and Technology (UBT) Jeddah, Dar Al-Hekma University and government officials.
Al-Saud said: “We know that women’s empowerment and integration in the workforce is one of the most effective ways of driving social and economic progress, and this goal influences a large part of our work. This supports our country’s target of getting 30 percent of women active in the workforce by 2030.” She also discussed the role of women in the Kingdom and their capacity to shape our future.
Mohamed Al-Amry, SCTH general manager for the Makkah region, added: “We are proud to be associated with this forum which fits within our goals to develop the skills and capabilities of young Saudi nationals in the Kingdom. Through this initiative we hope to raise further awareness among women within Saudi Arabia on ways through which they can realize their full potential and integrate into the local hospitality market workforce.”
Salah Oumoudden, senior vice president of operations at Accor Hotels Saudi Arabia, Egypt, Tunisia and Algeria, said: “As the leading hotel operator in Saudi Arabia we are committed to empowering young female talent, enhancing their skills and helping them reaching their full potential within the workplace. We are dedicated to hiring more than 5,000 Saudi nationals over the next five years out of which 30 percent will be female employees.”


Careem honors outstanding captains in Riyadh

Updated 12 December 2018
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Careem honors outstanding captains in Riyadh

Careem held the first edition of its Captain’s Excellence Award Ceremony in Riyadh on Saturday. The event, which will be held annually, was the first-of-its-kind in the region and welcomed over 300 top-performing “captains” (Careem drivers) across the Kingdom. 

The captains were awarded based on different criteria such as: Captains with the highest number of trips, highest (customer-given) ratings and longest serving captains. Rewards were also handed out to captain ambassadors, i.e. those with the highest number of referrals and captains that were given a special shoutout on social media by customers for their dedication to their service. Several rewards were handed out along with the grand prize, a brand new car. 

Abdulla Elyas, chief people officer and co-founder of Careem, opened the event with an ode to the captains in attendance, thanking them for their service and commitment in driving impact through meaningful initiatives across the Kingdom. Some of these initiatives included the vaccination campaign in collaboration with the Ministry of Health, which helped more than 100,000 men, women and children across 17 cities get vaccinated in their own homes. Careem also collaborated with Bupa Arabia during Ramadan this year to donate clothes from customers to people in need, where over 180,000 donations were collected. 

Elyas also announced Careem’s partnership with Alwaleed Philanthropies (AP) in delivering the first installment of cars for the empowerment of people with special needs. The foundation, chaired by Prince Alwaleed bin Talal, will provide a number of cars over the course of seven years to men and women of the Society for Physically Disabled Adults (Harakia) after being trained.

“Our captains are the lifeblood of our business and we wanted to celebrate these men and women for helping us achieve our mission of simplifying and improving the lives of people in the Kingdom,” Elyas said. 

“We are proud to have 395,000 ‘captainahs’ (female drivers) and captains registered with us to date in Saudi Arabia, providing over 122 million rides. This ceremony is our small way to thank them for their service and reward them for the hard work they put in every day so that people have a safe way to get around. Without them, we wouldn’t be where we are today” 

Muaaed Al-Saeed, a representative from the Public Transport Authority (PTA), said: “We are excited to have you all; you have overcome each obstacle you were faced with in a short span of time and for that we are extremely proud.” 

He added: “On this occasion, I convey the regards of PTA President Dr. Rumaih Al-Rumaih. The participation of myself and Majed Al-Zahrani, PTA general manager, is proof of our support to all the captains.”