Nora Attal joins forces with Farfetch

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Nora Attal has walked the runway for some of the world’s most exclusive fashion houses. (AFP)
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Wathek Allal, the designer behind Precious Trust.
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The model showed off some of the hottest items on Farfetch.
Updated 05 May 2018
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Nora Attal joins forces with Farfetch

DUBAI: Luxury e-retailer Farfetch launched in the Middle East last week with a little help from British-Moroccan model-of-the-moment Nora Attal.

The 18-year-old, who was first discovered in 2014, stars in a gorgeous photoshoot wearing pieces from the latest collections on sale on the platform. The colorful photographs are accompanied by a snappy, chatty interview with the young model.

We gain insight into her earliest fashion memories and learn some off-the-cuff facts about the star, including her current obsession with a certain decade.

“‘Recently, I’ve been obsessed with noughties’ trends. Everyone was so cool and effortless back then. Now I go out in a full Juicy Couture tracksuit with no shame,” she told Farfetch.

“If I wasn’t a model, I’d probably be at university, studying to get into something like criminal investigations, profiling or law,” she added.

Attal, who landed a coveted British Vogue cover in 2017 and was even chosen as Vogue Arabia’s December cover star, has walked the runway for some of the world’s most exclusive fashion houses, including Hermes, Chanel, Dior and New York-based womenswear brand Proenza Schouler.

Farfetch.com boasts products from more than 880 boutiques and brand partners and is now offering shoppers the opportunity to browse its website in Arabic, something its founder is particularly excited about.

 “As one of the largest luxury markets in the world, the Middle East is so important to Farfetch. We’re thrilled to be able to bring our customers in the region an unrivalled range of beautiful products that they can’t find anywhere else from around the world,” Jose Neves, founder and CEO of Farfetch, said in a previously released statement.

The London-based platform partnered with Dubai-based retailer the Chalhoub Group for the launch and will also offer specially-curated products from the group’s partner franchises.

Also on hand to guide eager shoppers through the website are modest fashion influencer Leena Al-Ghouti and the designer behind Dubai-based brand Precious Trust, Wathek Allal. Both pose in a series of uber cool shots and Al-Ghouti curated a special modest wear edit for the website, boasting clothes that can be worn by even the most conservative fashionista.

“Dressing modestly does not limit me from being fashion forward, or create an obstacle to fulfilling my personal style,” Al-Ghouti says on the website. “In fact, it adds value to my look and I always find a way to uplift my wardrobe.”

To celebrate the launch, Farfetch also commissioned French-Tunisian artist eL Seed to create three original artworks that will go on show in Dubai’s public spaces for a period of two months.


The Six: Louvre Abu Dhabi set to host ‘Big in Japan’ weekend

The Louvre Abu Dhabi. (Shutterstock)
Updated 21 October 2018
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The Six: Louvre Abu Dhabi set to host ‘Big in Japan’ weekend

DUBAI: The Louvre Abu Dhabi is set to host a “Big in Japan” weekend from Oct. 25 – 27, featuring a range of activities inspired by the ongoing “Japanese Connections: The Birth of Modern Décor” exhibition.
Innovative music
On Thursday, Japanese Turntable Symphonograph Orchestra will reconstruct classical music by spinning vinyl records, using turntables and mixers as their instruments of choice.
Spoken word
On Friday, award-winning Emirati spoken-word artist Afra Atiq will perform a poem inspired by the artworks in the “Japanese Connections” exhibition space.
Homemade cartoon
“Emara,” a series featuring a hijab-wearing crime fighter, will be screened on Friday, followed by a discussion with voiceover artist Maryam Al-Atouly.

(Image supplied)


Mural magic
On Friday, visitors can enjoy the big reveal of the first-time collaboration between Abu Dhabi-based students and renowned street artist Myneandyours as they add the final strokes to their murals.
Anime screening
Fan favorite “Big Hero 6” will be screened on Saturday. The comedy-adventure, which has some seriously emotional moments, tells the story of the bond between an inflatable robot and a boy.
A Japanese tale
Set to be screened on Saturday, “The Tale of Princess Kaguya” tells the story of a bamboo cutter who finds a miniature girl and raises her as his daughter.