Abdul Latif Jameel Motors’ move supports women driving

Updated 14 May 2018

Abdul Latif Jameel Motors’ move supports women driving

Abdul Latif Jameel Motors has unveiled an initiative to support women’s driving schools across Saudi Arabia.

The company will provide 500 specially adapted vehicles ahead of the launch of women’s driving later this year. The driving schools, approved by the General Directorate of Traffic, will open in the coming weeks.

Abdul Latif Jameel Motors will also provide maintenance, spare parts and technical support to all vehicles as part of the partnership.

The partnership, called Together from the Start, was announced at an event in Princess Nourah Bint Abdulrahman University in Riyadh.

The program was attended by Maj. Gen. Mohammed Al-Bassami from the General Directorate of Traffic; Hassan Jameel, deputy president and vice chairman of Abdul Latif Jameel; and Nobuhiko Murakami, CEO, East Asia, Oceania and Middle East Region for Toyota Motor Corporation.

Hassan Jameel said: “Allowing women to drive is a significant milestone for Saudi Arabia and our society as a whole, and we are delighted to be playing a part in the process. Women driving will ultimately give them more mobility in every sense — logistically, socially and economically. At the same time, it will have a positive impact on the country’s development in the long run, which is a key pillar of Saudi Vision 2030.” 

According to official figures, more than 20,000 women enrolled for driving schools in the first week of applications, with the number expected to rise exponentially in the coming months. As part of a broader agreement with the universities, Bab Rizq Jameel, Community Jameel’s job-creation initiative, will also be offering courses on women’s empowerment, small business development in the arts and culture space, as well as road safety initiatives.

The partnership aims to support the government’s drive to get more women into the workforce, contributing to the country’s economic development and diversification. Under Saudi Vision 2030, the government aims to increase women’s participation into the workforce from 22 percent to 30 percent.

Dubai Crown Prince visits STC booth at GITEX 2018

Updated 20 October 2018

Dubai Crown Prince visits STC booth at GITEX 2018

Crown Prince of Dubai Sheikh Hamdan bin Mohammed bin Rashid Al-Maktoum recently visited the Saudi Telecom Company’s (STC) booth at the GITEX Technology Week 2018 in Dubai. He was received by Senior Vice President of Enterprise Business at STC Dr. Tareq Enaya.

Sheikh Hamdan reviewed the latest telecom and IT services and solutions launched by the company. STC said its new services are in line with its role as a driver of digital transformation in Saudi Arabia as per Saudi Vision 2030. 

STC recently inaugurated its latest innovation in in-flight call technology through a live call made 30,000 feet above on board of a plane heading to Jeddah from Riyadh, with the video call being directly transmitted to the GITEX conference.

The service allows for in-flight video calls by equipping airplanes with mobile data and broadband through signals from LTE ground-based stations, which boast many features compared to older technologies that rely on satellites. This will enable airlines and other stakeholders to provide better services than currently adopted older standards at a lower cost per Mb, higher data transfer rate of up to 75 Mb/s, and a lower delay time.

Dr. Enaya said: “In-flight call technology is one of many other examples that illustrate the way STC is working with its partners and customers to provide the latest products and services and thus improve services offered to airlines and service providers.The new in-flight call service offers state-of-the-art features, including a stable connection and high-speed connectivity. This makes it indeed the next generation of transmission technology, which will open new horizons in terms of products and services.”

He further pointed out to all the areas that could benefit from this new technology, including airlines, media and entertainment, natural resource exploration, safety and security, and telecommunications. 

STC staff were on hand at GITEX to address its potential customers on the new technology. The company has said that its GITEX participation will focus on the newest technological solutions and that it will shed light on its specialized services in the fields of cloud computing, cybersecurity, Internet of Things, blockchain applications, and big data analysis.

STC is currently working with various stakeholders and partners to enrich this new technology, including Nokia for LTE phone devices, Thales for onboard equipment, EAD for supplementary technical certification, AMAC for maintenance, repairs, and operation for onboard installation, and Sky Prime, a private charter airline on whose planes the technology is being tested directly.