Riyadh Chamber launches free program to train 1,000 Saudi youth in digital marketing

Riyadh Chamber of Commerce and Industry is launching a free training program for a thousand Saudi Arabian nationals. (Mapio.net)
Updated 21 May 2018
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Riyadh Chamber launches free program to train 1,000 Saudi youth in digital marketing

  • Riyadh Chamber is launching a free training program for a thousand Saudi Arabian nationals
  • The step is in line with the framework of free training programs by the Riyadh Chamber to enable job seekers to acquire the skills needed by the labor market

RIYADH: Riyadh Chamber of Commerce and Industry is launching a free training program for a thousand Saudi Arabian nationals of both genders in the field of digital marketing, the Saudi Press Agency reported on Sunday.
The step is in line with the chamber’s role to develop and nurture local talent to work in the private sector.
Deputy Chairman of Riyadh Chamber and Chairman of the Human Resources and Labor Market Committee, Mansour bin Abdullah Al-Shathri said the training program of a digital marketing specialist will be launched in June.
The step is in line with the framework of free training programs by the Riyadh Chamber to enable job seekers to acquire the skills needed by the labor market.
He mentioned that the chamber launched a training program last month for 4,000 HR specialists.
He also said they will soon launch a training course in the field of Zakat and tax accounting.
Al-Shathri also added the training program will include more courses that are essential for digital marketing, which has been become widely popular in recent years, in light of rapid technological developments and the increase in influence by social media platforms.


Saudi Commission for Tourism completes training for Hajj guides

Muslim worshippers perform prayers around the Kaaba, Islam's holiest shrine, at the Grand Mosque in Saudi Arabia's holy city of Makkah on August 15, 2018, prior to the start of the annual Hajj pilgrimage in the holy city. (AFP)
Updated 17 August 2018
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Saudi Commission for Tourism completes training for Hajj guides

  • A license takes any traditional work to a professional level, and hosting pilgrims must be included in this initiative, as part of Vision 2030
  • We must look at tourism as an industry through which we present our vision, our goals and our ambitions

MAKKH: In a breakthrough initiative for Tawafa institutions, the Saudi Commission for Tourism and National Heritage (SCTH) has completed the training of 135 male and female Tawafa guides — religious guides for Hajj pilgrims — who have obtained tour guide licenses.
The training is the first step in a program that will enable national Tawafa establishments to obtain tour guide licenses. The ceremony for the first of the tour guides to graduate from the training course took place in Makkah on Tuesday, at the National Tawafa Establishment for Pilgrims of Arab Countries (ARBHAJ).
SCTH Director-General Dr. Hisham bin Mohammed Madani said the commission has honored more than 135 male and female “Mutawwifs,” or guides, from ARBHAJ under the partnership between the SCTH and the ARBHAJ to train Tawafa guides to obtain tour guide licenses.
Madani said this is the first phase of an initiative to train guides at all Tawafa establishments, introducing pilgrims to a new concept by helping them visit all historical and archaeological sites and museums in Makkah after performing Hajj rituals.
“Tour guides are more and more dynamic and effective in the tourism industry, and have become an important and effective source of historical information,” he said and added that the tour guide now also functions as an ambassador for the authentic culture of the Kingdom, reflecting its cultural, natural and historical heritage.
Licensing Tawaf guides as tour guides, Madani said, will enrich the tourist experience in the holy capital.
The SCTH chief noted that the city is rich with myriad cultural treasures that need someone to showcase them for tourists.
“We at SCTH presented our experience in qualifying accredited tour guides and we look forward to improving tourism outputs to match the reality and requirements of the new phase,” he said. “In order to reach this goal, we are collaborating with all partners to reach satisfactory results to deal with all nationalities, tongues and cultural backgrounds from all parts of the world with satisfaction, love and positivity.”
“We must look at tourism as an industry through which we present our vision, our goals and our ambitions. Makkah is the holy city that every Muslim looks forward to visiting after hearing about its great heritage. Our role is to provide knowledge and keep abreast of the tourist vision by qualifying and training tour guides, equipping them with the necessary skills and qualifications and honing their skills through required training programs. To this end, all partners must join their efforts and collaborate together to reach the desired goals.”

Initiative
Dr. Abdul Fattah bin Suleiman Mashat, deputy minister of Hajj and Umrah, said that the ministry is implementing an initiative to provide a professional license for everyone working at Hajj, not just in Tawaf.
He said: “A license takes any traditional work to a professional level, and hosting pilgrims must be included in this initiative, as part of Vision 2030, to focus on enriching the pilgrims’ experience, and not only on increasing their numbers.”
Mashat said it was important for pilgrims’ journeys to be coupled with trips to historical and archaeological sites. “We rely on male and female Tawaf guides to organize well-thought-out trips for the pilgrims so that they can enjoy all the historical and archaeological sites and landmarks in Makkah,” he added.