Hyundai’s road safety campaign for women

Updated 05 June 2018
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Hyundai’s road safety campaign for women

Hyundai Motor Company and its authorized dealers in Saudi Arabia, Wallan Trading Company, Mohamed Yousuf Naghi Motors Company and Almajdouie Motors Company, have announced the success of the “Safeway with Hyundai” initiative.
The program aimed at educating female college students about safe driving. Around 3,000 university students participated in the campaign, which was launched in line with the implementation of the royal decree allowing women to drive.
The campaign covered a variety of activities including lectures and seminars to raise awareness about road safety. These were followed by test-drive sessions through the advanced driving simulator program (4D augmented reality) to educate young women on how to abide by the traffic rules.
Mike Song, head of operations, Hyundai Middle East and Africa, said: “This campaign is part of Hyundai’s commitment to social responsibility toward the community in which it operates.
It aims to promote a culture of traffic and road safety. Now in this new phase, where Saudi Arabia has allowed women to drive, we decided to steer this initiative to educate student girls. This initiative has been supported by modern scientific technologies to spread the message quickly and achieve its objectives. “
He added: “Hyundai hopes to assist community members to enjoy safety aboard Hyundai cars, in addition to raising awareness and improving safety on the road, because we believe that education and awareness always can achieve an improvement in the protection of our communities.”
The campaign started at Jeddah’s Effat University, and moved to Riyadh’s Princess Nourah bint Abdulrahman University and Dammam’s Imam Abdulrahman Bin Faisal University.


AHG denies link with Al-Habtoor Trading Enterprises

Updated 16 January 2019
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AHG denies link with Al-Habtoor Trading Enterprises

Al-Habtoor Group (AHG) has clarified that the group and all its divisions, including Habtoor Hospitality (Habtoor Hotels) have no link or relationship of any kind with Al-Habtoor Trading Enterprises (HTE) and its owner Rashid Al-Habtoor.

This is following news released in major Indian and Middle Eastern media about a potential acquisition of the Leela Group of Hotels in India (Hotel Leela venture) by Rashid Al-Habtoor, founder and owner of Al-Habtoor Trading Enterprises.

A spokesperson for Al-Habtoor Group said: “We feel obligated to clarify that Al-Habtoor Group in all its divisions and Al-Habtoor Trading Enterprises are two separate entities. Habtoor Hospitality, commonly known as Habtoor Hotels, is owned solely by Al-Habtoor Group in the UAE and overseas.”

“... Any actions or business decisions taken by Al-Habtoor Trading Enterprises or any of their associates are their sole responsibility, and Al-Habtoor Group is not liable under any circumstance for any damages or liabilities arising directly or indirectly from Al-Habtoor Trading Enterprises business ventures.”