How auto racing is taking Saudi Arabia by storm

Saudi racing chamipon, Falah Al-Jarba. (Photo/Supplied)
Updated 11 July 2018
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How auto racing is taking Saudi Arabia by storm

  • Al-Jarba and his team have at least 50 successful tournaments and titles under their belt to date

RIYADH: Everyone chooses how to live their  life. You can live it normally without making any difference in the world, or you can carve your name in the mind of those you can inspire. That is the mantra of Saudi racing champion Falah Al-Jarba.

The man dubbed the “Camaro king” is glad that every year the drifting industry gets thousands of youths out on the streets and on the track to practice their passion.

Al-Jarba started racing on the professional circuits in 2012.

“After I found myself there on the race track I knew I needed to continue my hobby at that time, but I needed sponsors to evolve, so I took from the profession and gave back to it to continue my passion,” the Camaro king said.

“At first there were a lot of headaches explaining what we do. We assumed that all the support and funding would just come to us naturally,” said Al-Jarba. 

He and his racing team had the potential to at least offer air time, for which sponsors would pay hefty sums of money.

Al-Jarba said: “At first, we started by renting space — as a billboard. We went to big companies, which was so inspiring. 

The first sponsors were international brands with local dealers in the Saudi Arabia or Dubai.” Al-Jarba started introducing himself to companies, and he was required to have a trade register to sign contracts with them for sponsorship.

“After many successes, I started my team,” Al-Jarba said. 

His team is now considered the most successful in the Kingdom in all races. 

Many brands were attracted to give his team offers, which enabled its to choose the ones for sponsorship.

Al-Jarba told Arab News an obstacle that he considered a challenge during his early racing days was when his helmet fell off in the middle of the race, and he was therefore excluded from the competition. 

His exclusion was a challenge to him because he had to repeat the race lap to succeed.  The cheers he received from the crowd gave him the encouragement to win.

Al-Jarba and his team have at least 50 successful tournaments and titles under their belt to date. In Riyadh, they were responsible for organizing the largest race in the Middle East. 

He is also the ambassador of the Chevrolet brand in the Middle East, and ambassador for Bridgestone in the Kingdom.

Al-Jarba obtained sponsorship from many American companies that have no agent in the Saudi market.

“I carry the message about the Alzheimer’s Association and I talk about it at every championship. I have made many visits to the King Fahd Pediatric Society.

“A number of followers help spread messages of charity and awareness,” Al-Jarba concluded.


World Scouting, Saudi Arabian Scout Association discuss global assessment tool

Updated 48 min 14 sec ago
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World Scouting, Saudi Arabian Scout Association discuss global assessment tool

  • The association prepared for the jamboree by setting up a radio station in its headquarters of the association in Riyadh
JEDDAH: World Scouting, represented by the Global Support Assessment Committee (GSAT), held a meeting with the members of the secretariat of the Saudi Arabian Scout Association (SASA) at its headquarters in Riyadh on Sunday.
They discussed the final evaluation stages by using the Global Support Assessment Tool (GSAT) adopted by the World Scouting for the assessment of its member countries.
The meeting also reviewed the criteria for global evaluation and all its procedures to ensure quality.
The Saudi association joined the World Organization of the Scout Movement (WOSM) in 1963 and hosted the Arab Jamboree in Taif in 2000. There are over 50 million Scouts in the world and 28 million of them are Muslim.
SASA has been helping Hajj pilgrims for 47 years, adapting along the way to keep up with changing times and making use of new technologies.
Recently, SASA took part in the World Scout Jamboree Jota 61 on the Air and Joti 22 on the internet. The association prepared for the jamboree by setting up a radio station in its headquarters of the association in Riyadh.