Coca-Cola is hoping to turn free water machine into a cash stream

Coca-Cola is testing its ‘Dasani Purefill’ machine, which allows people to fill reusable water bottles with filtered water at no cost, but also offers the option of paying to add bubbles and flavors, on the campus of Georgia Tech. (AP Photo)
Updated 26 July 2018
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Coca-Cola is hoping to turn free water machine into a cash stream

  • Coke is searching for new ways to make money as Americans drink less traditional soda
  • Coke plans to test its ‘Dasani Purefill’ machine at more college campuses this fall

NEW YORK: Can a machine that dispenses water for free also turn into a cash stream for Coca-Cola?
The company is testing a machine on the campus of Georgia Tech that lets people fill reusable water bottles with filtered water at no cost — but also offers the option of paying to add bubbles and flavors.
It’s an example of how Coke is searching for new ways to make money as Americans drink less traditional soda. It might also help the company make money on the reusable bottle habit, which could otherwise hurt its business.
Some worry the machines may be a way to brand plain drinking water.
Coke isn’t giving financial details about its ‘Dasani Purefill’ machine, but plans to test the concept at more college campuses this fall.


Bare-breasted mermaids get covered up in Indonesia

This photo taken at the Ancol amusement park in Jakarta on March 26, 2019 shows a statue of a mermaid with golden tube tops. (AFP)
Updated 8 min 19 sec ago
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Bare-breasted mermaids get covered up in Indonesia

  • Indonesia is the world’s biggest Muslim majority country and relatively conservative social values are prevalent

JAKARTA: A pair of bare-breasted mermaid statues have been given the family values treatment at an Indonesian amusement park where officials slipped golden tube tops over their chests.
While the nude statues have been on display for years at Jakarta’s Ancol Dreamland, a recent policy aimed at respecting “Eastern values” has seen the mermaids get an official cover-up.
The statues were initially just covered with gold fabric, but they’ve now also been moved to a more secluded area after visitors kept pulling the coverings down, park sources told AFP.
Ancol Dreamland spokeswoman Rika Lestari insisted no outside agitators were behind the cover-up.
“There was no pressure from any group,” she said. “Ancol is trying to become an amusement park and vacation spot for families.”
That didn’t stop the park’s move from being widely mocked.
“Thanks Ancol. Now, no one will commit adultery of the eyes from looking at the mermaids’ breasts,” comedian Soleh Solihun wrote on Twitter.
Earlier, Lestari told the Indonesian newspaper Kompas: “We’re Eastern people, we have Eastern culture, so what was inappropriate we made it more appropriate.
“It’s just a matter of perception, because what we’ve done was the best for us. It’s a good thing, so why not.”
Indonesia is the world’s biggest Muslim majority country and relatively conservative social values are prevalent.