Amazon India unveils Hindi website, app in battle with Flipkart

Amazon is looking to win over the next 100 million customers in India. (Reuters)
Updated 04 September 2018
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Amazon India unveils Hindi website, app in battle with Flipkart

NEW DELHI: Amazon.com on Tuesday launched a Hindi version of its mobile website and app for Android smartphones in a bid to make deeper inroads into India’s fast-growing e-commerce market, stepping up its battle with Walmart’s Flipkart unit.
None of India’s other leading e-commerce portals — Flipkart, Snapdeal or Paytm Mall — currently have a local language version of their apps or websites, and the move to launch a Hindi app and website could give Amazon access to tens of millions of new customers in India’s small towns and villages.
“What we believe is, Amazon.in in Hindi is a critical step to actually address the next 100 million customers,” Manish Tiwary, Vice President, Category Management at Amazon India told reporters at a news conference.
Amazon is looking to win over the next 100 million customers in the country, its India head Amit Agarwal told Reuters in April. The country’s e-commerce market is tipped to grow to $200 billion in a decade, according to Morgan Stanley.
Flipkart, along with its fashion units Myntra and Jabong, is slightly ahead of Amazon in India’s online retail, according to Forrester estimates.
Amazon also has plans to support more local Indian languages on its shopping app and mobile website and will also extend the service to mobile platforms beyond Android, said Kishore Thota, Amazon India’s head of customer experience and marketing, without giving a timeline.


IDEX 2019: UAE armed forces sign new defense deals

Updated 19 February 2019
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IDEX 2019: UAE armed forces sign new defense deals

  • Falcon was developed in response to the UAE’s request to replace the Hawk Air Defense System

ABU DHABI: The UAE armed forces has signed $1.17 million worth of defense contracts with local companies and $514.8 million with international companies, military spokesperson Brigadier General Mohammed Al-Hassani said on Tuesday.

The Emirates on Monday also awarded Raytheon a $1.55 billion contract to supply its air force with platform systems to launch missiles.

The agreement was signed at the week-long IDEX military exhibition in Abu Dhabi and followed the award on Sunday of a 1.3 billion-dirham contract to Raytheon to supply the UAE with patriot missiles.

The UAE armed forces signed a total of 7.2 billion dirhams in contracts on Monday, including 5.8 billion dirhams with international companies, Brig. Gen. Mohammed Al-Hassani said, speaking through a translator.

The UAE has signed a total of 12 billion dirhams in contracts since the IDEX exhibition started on Sunday, he said.

Lockheed Martin, Germany’s Diehl Defense, and Sweden’s Saab on Monday launched at IDEX the Falcon air defense weapon system, billed as a replacement to the Hawk system used by countries in the Middle East.

Falcon was developed in response to a UAE request for a replacement for the Hawk system and talks are underway to sell it to the Gulf state, Scott Arnold, Lockheed Martin’s vice president and deputy head of Integrated Air and Missile Defense said.

Weapons sales to the UAE have come under scrutiny over the past year due to the country’s involvement in the Yemen war that has killed tens of thousands of people and pushed the country to the brink of starvation.

The UAE and Saudi Arabia are leading a military coalition, which includes local forces drawn from Yemeni factions, that is trying to restore the internationally recognized government ousted from power in 2014 by the Iran-aligned Houthi movement.