Nike shares hit as Kaepernick ad spurs boycott

Eli Harold, Colin Kaepernick and Eric Reid of the San Francisco 49ers kneel on the sideline during the anthem prior to a game against the Dallas Cowboys in 2016. (AFP)
Updated 04 September 2018
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Nike shares hit as Kaepernick ad spurs boycott

  • Calls for a boycott of Nike gained traction on social media following its choice of Colin Kaepernick as a face for the 30th anniversary of its Just Do It slogan
  • Over 30,000 people were tweeting with the hashtag #NikeBoycott on Tuesday morning US eastern time, making it among the top trending topics on Twitter

NEW YORK: Shares of Nike Inc. fell 3 percent on Tuesday as calls for a boycott of the sportswear giant gained traction on social media following its choice of Colin Kaepernick as a face for the 30th anniversary of its “Just Do It” slogan.
Former San Francisco quarterback Kaepernick, the first NFL player to kneel during the national anthem as a protest against racism, posted a black-and-white close-up of himself on Instagram on Monday featuring the Nike logo and “Just do it” slogan, along with the quote: “Believe in something. Even if it means sacrificing everything.”
Over 30,000 people were tweeting with the hashtag #NikeBoycott on Tuesday morning US eastern time, making it among the top trending topics on Twitter. Some posted images of themselves burning and ripping their Nike shoes and apparel.
“First the @NFL forces me to choose between my favorite sport and my country. I chose country,” Twitter user @sclancy79 said in a post retweeted 16,000 times. “Then @Nike forces me to choose between my favorite shoes and my country. Since when did the American Flag and the National Anthem become offensive?,“
Still, there were a large number of other users who took positively to Nike taking a stand on social issues.
Athletes including LeBron James and Kevin Durant showed support, posting images of Kaepernick’s ad on their Instagram profiles.
Even former Iranian President Mahmoud Ahmadinejad weighed in, tweeting: “The #NFL season will start this week, unfortunately once again @Kaepernick7 is not on a NFL roster. Even though he is one of the best Quarterbacks in the league.”
Retail industry analysts were divided on whether the heat around the campaign would be a commercial positive for Nike or ultimately alienate and lose customers.
“The alt-right calls for a Nike boycott will fail just like the boycott of Dick’s Sporting Goods failed,” said Matt Powell, a senior adviser with market research firm NPD Group. “Old angry white guys are not a core demographic for Nike.”
Gun rights supporters called for the boycott of Dick’s Sporting Goods earlier this year after the retailer stopped selling assault rifles and high-capacity magazines following a massacre at a Florida high school in February.
Another analyst, GlobalData Retail’s Neil Saunders, said the campaign will harm Nike in middle America, where it is battle Germany’s Adidas for dominance in the sneaker market.
“The company’s stand may go down well on its native West Coast; it will be far less welcome in many other locations,” he said.
US President Donald Trump has been critical of athletes taking a knee during the national anthem and has said he would love to see NFL owners fire football players who disrespect the American flag.
Nike, who confirmed on Monday that Kaepernick was part of the campaign and called him “one of the inspirational athletes of his generation,” did not immediately respond to requests for comment on Tuesday.


Libya’s NOC confirms 290,000 bpd production at Sharara offline

Updated 20 July 2019
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Libya’s NOC confirms 290,000 bpd production at Sharara offline

  • NOC said it was conducting a full-scale investigation into suspected closed valves in the Hamada area
  • It also said in a statement that production from El Feel oilfield was unaffected by the incident

LONDON: Libya’s National Oil Corporation confirmed on Saturday that production at its 290,000 barrels per day El Sharara oilfield was currently offline.
NOC said it was conducting a full-scale investigation into suspected closed valves in the Hamada area.
It also said in a statement that production from El Feel oilfield was unaffected by the incident.
Sources earlier told Reuters that production at El Sharara had halted on Friday due to a valve closure on the pipeline linking the field to Zawiya.