Google eases job search in Arab world

Google recently launched Maharat min Google, a digital skills training program for Arabic speakers.
Updated 11 September 2018
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Google eases job search in Arab world

Google has announced the launch of a new feature on its Search homepage and app that allows people to look for jobs available right on the main Search results page.

Starting Monday, users will find a series of results from across the web on the main Google Search results page, after entering a job-related query in Arabic (example: “marketing jobs in Riyadh”). The results will include details under each job position like salary information, reviews and ratings of the employer as well as different options to apply for a job, or use a location filter to see jobs in the areas that are convenient for the user. 

“Connecting people with the right job opportunities that match their skills and interests is an extension of Google’s mission to organize the world’s information and make it accessible to everyone. 

This new feature on Google Search builds on the great work being done by regional job portals in connecting people with the right career opportunities through aggregating all the opportunities available across several portals, allowing job seekers to better connect with the breadth of opportunities available on the web,” said Tarek Abdalla, Google’s regional head of marketing in the Middle East and North Africa. 

He added: “We are proud of the progress and evolution of Search in the Arab world, with this new feature being the latest in a string of updates we’ve launched to adapt to our users’ needs in the region.” 

Google partnered with 11 local and regional job portals from across the Middle East and North Africa, which include Bayt, WUZZUF, Forasna, Emploitic, Novojob, Rekrute, Jobzella, Wzayef, Akhtaboot, Laimoon, and GulfTalent. 

Omar Tahboub, general manager, Bayt.com: “We are delighted to partner with Google to empower more job seekers to find opportunities from the thousands of jobs available on Bayt.com. Every month, over 4 million people land on our site from Google, in their search for a better career, and searching for a job can highly benefit from a streamlined and distinct experience that begins right on the search results page.”

Ameer Sherif, CEO of BasharSoft, said: “As owner of Egypt’s leading job sites, both WUZZUF and Forasna have always been able to attract users through Google’s organic search. Now, with Google indexing structured job details, we expect that the job search experience would be significantly improved and richer for job seekers.” 

The new feature builds on Maharat min Google, Google’s digital skills building program launched earlier this year to equip Arabic-speakers with the essential skills designed to help their careers and businesses through online courses and certification. 

Google Trends data indicates that there has been a consistent growth in the number of job-related queries conducted in Arabic. The data also indicates that search interest in jobs often spikes in the summer months, as shown by data from 2017. 

In the UAE, jobs in education, nutrition, and travel trended the most in 2017. In Saudi Arabia, civil service, journalism, and the public sector were the highest on the list. 


Spain’s Provacuno aims to beef up Saudi market

Updated 14 November 2018
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Spain’s Provacuno aims to beef up Saudi market

Abdulaziz Alaquil Jeddah: Provacuno, the inter-professional organization of the Spanish beef industry, is currently on a promotional tour across the Kingdom showcasing the benefits of their high-quality and environmentally-friendly beef production. A non-profit organization officially recognized by the Spanish government, Provacuno represents 85 percent of the Spanish beef industry.
Established in 1997, Provacuno comprises national associations representing and protecting the interests of companies involved in the production, industrial, and commercial sectors of the Spanish beef industry. Their annual meat production exceeds 650,000 tons, and they have over 110,000 farms, with industry exports amounting to 175,000 tons annually.
For the past 20 years, they have officially been recognized by the Spanish Ministry of Agriculture, Fisheries and Food, as an agro-food inter-professional organization.
Along with defending the interests of the Spanish beef industry, from production, through processing, and trading, Provacuno aims to support the internationalization process of beef companies into export markets such as Saudi Arabia. Their promotion of responsible beef consumption through research and development programs is done with the goal of enhancing the beef industry’s image through their sustainable and environmentally-friendly production processes that are in strict compliance with the European Production Model, which adheres to the most stringent of standards regarding animal welfare, hygiene control, and environmental protection. While at the same time, they are able to cater to international market demands, such as being 100 percent halal-certified for Saudi markets.
Representatives of Provacuno are currently in the Kingdom promoting their marketing campaign “What a Wonderful European Beef,” which will conclude at the Foodex Saudi 2018 in Jeddah on Thursday. During this campaign trail, they organized a presentation on Spanish beef at the residence of Ambassador of Spain to Saudi Arabia Don Alvaro Iranzo in Riyadh.
The event was attended by over 50 Saudi import and distribution agents, who sampled Provacuno’s beef prepared by Spanish Chef Fernando Del Cerro.
Provacuno considers Saudi Arabia a key target market as it is one of the largest meat-consuming nations in the world reliant on quality meat imports. In 2017, the Kingdom produced 60,000 tons of meat while consuming over 220,000 tons. Recently, Brazil (39 percent) overtook India (26 percent) as the main exporter of beef to the Kingdom.
Along with meeting with industry executives in Riyadh, Provacuno also hosted a cooking workshop at the King Abdul Aziz University (KAU) in Jeddah.