Emirates launches A380 flights to Hamburg, Osaka

The inaugural Emirates A380 flight to Osaka, led by Japanese-born Captain Alan Aniceto, left, Captain Ali Kashwani, center, and First Officer Hassan Mohammad, both UAE nationals, departed from Terminal 3 at Dubai International Airport on Sunday morning.
Updated 31 October 2018
0

Emirates launches A380 flights to Hamburg, Osaka

Emirates has expanded the network of destinations served by its flagship A380 aircraft with the launch of new scheduled A380 services to Hamburg and Osaka this week. 

The inaugural A380 service from Dubai to Osaka landed on Oct. 28 while the second A380 service launch from Dubai to Hamburg landed on Oct. 29. Both aircraft were greeted by traditional water cannon salutes, and VIP delegations from Dubai, Hamburg and Osaka, including Emirates executives, VIP guests, media and industry partners, attended ceremonies in the arrival airports. 

For Emirates, the A380 inaugural flight to Hamburg was a special celebratory event, marking the homecoming of the aircraft to the city where it was manufactured and fitted out. To celebrate the launch, Emirates’ chefs created a special menu allowing passengers to have a taste of the region in flight and enjoy specialty German dishes. As with all Emirates flights to Japan, passengers on board the inaugural flight enjoyed Japanese-inspired cuisine, including traditional Kaiseki menus and specially designed bento boxes. 


Jaguar achieves strong growth in Saudi market

Updated 23 January 2019
0

Jaguar achieves strong growth in Saudi market

Mohamed Yousuf Naghi Motors (MYNM), the authorized dealer of Jaguar Land Rover in Saudi Arabia, has announced strong growth within the local automotive market during 2018 with sales showing a significant increase compared to 2017.

“Jaguar is one of the most prestigious automotive brands and owning a Jaguar vehicle is highly desirable among motorists worldwide,” said Andre Bonthuys, managing director of Jaguar Land Rover at MYNM. “However, it’s more affordable than most people think, due to competitive pricing, made even more attractive by our new five-year comprehensive service package which enables customers to enjoy worry-free ownership of their Jaguar. With a growing range of products within the Jaguar family, our customers now have a wide variety of sedans, SUVs and sports cars to choose from, all maintain the pure Jaguar DNA.

“Jaguar launched its first SUV, the F-Pace, in 2016, which is still showing a strong presence year after year with continuous sales growth during 2017 and 2018, followed by the 2018 launch of the new compact performance E-Pace designed to appeal to younger families and the Kingdom’s huge youth market.”

Several strategic marketing initiatives also played an important role in increasing familiarity and popularity of the Jaguar brand. Prompted by the announcement of Saudi Arabia issuing driving licenses for women, Jaguar implemented its “Her Car Her Choice” initiative to educate women about Jaguar’s advanced safety factors, superior performance and state-of-the-art entertainment facilities. 

“The combination of beauty, luxury, safety and stylish design has attracted many females to purchase and experience Jaguar vehicles,” the automaker said in a statement.

To further increase brand awareness, in 2018 MYNM implemented a marketing campaign through various media channels, supported by a roadshow which visited the Kingdom’s main cities. The Jaguar Art of Performance Tour demonstrated the capabilities and performance of the leading British brand.

“Looking forward to further success in 2019, Mohamed Yousuf Naghi Motors continues to uphold its commitment to maintain the highest quality in providing its customers with a level of service that exceeds their highest expectations,” the press release said.