MBC plots Netflix-style original content

The free-to-air satellite network MBC aims to strengthen its digital footprint across the Middle East. Above, MBC’s headquarters in Dubai. (AP)
Updated 09 January 2019
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MBC plots Netflix-style original content

  • Region’s biggest broadcaster throws down gauntlet to streaming giant Netflix with plans for new-look digital offering
  • Saudi backed-group has hired former Hulu executive Johannes Larcher, who joins as managing director of digital and video on demand

LONDON: MBC Group, the region’s biggest broadcaster, is going head to head with Netflix across the Arab world as it prepares to roll out original shows on demand.
The Saudi backed-group has hired former Hulu executive Johannes Larcher, who joins as managing director of digital and video on demand, with a remit to enhance the group’s entire digital offering.
His focus will be to develop the broadcaster’s “Shahid” and “Shahid Plus” video-on-demand platforms.
It is part of a five-year growth plan for the free-to-air satellite network which aims to strengthen its digital footprint across the Middle East.
But while producing original dramas on a video-on-demand basis draws obvious comparisons with Netflix, Larcher said there were also key differences.
“Netflix is active in the market, but they tend to produce content with global appeal. Shahid will focus on creating originals that are culturally relevant, thus leveraging MBC’s brand equity and long-establish privileged relationships with Arab audiences,” he said in an interview with Arab News.
“It will be interesting to see how this plays out, but we believe we have strong advantages in this area.”

 

Larcher revealed that there would be a strong focus on Arabic drama soaps in its originally produced content.
With so much free-to-air content available to Arab audiences, paid-for viewing can be more challenging than in other markets. However, the arrival of video-on-demand providers, such as Netflix and Starz Play, is rapidly changing the market.
“While the MENA region has a strong free-to-air TV landscape, led by MBC, and piracy remains an issue, we have found that
with the right offer, large numbers of viewers are willing to subscribe against premium content and special offerings,” said Larcher.
Regional and global broadcasters are being forced to respond to rapidly changing media consumption trends.
Digital news channels are increasingly competing with traditional broadcasters for the attention of audiences who are as likely to get their news from their phones as their televisions.
The Middle East is expected to have 390 million Internet users and six to seven connected devices per household to reach 545 million devices by 2020, primarily from the GCC, according to Deloitte.
“We reach 140 million viewers every day across the Middle East, both through our satellite television channels and online through our video-on-demand service. And as audience habits evolve we are evolving with them,” said MBC Group CEO Sam Barnett.
Netflix, the global number one video-on-demand provider, last February revealed plans for its first Arabic original series, called “Jinn.”

FASTFACTS

140 million - MBC Group’s estimated regional audience.


Journalist murder marks upsurge in N. Ireland unrest

Journalist Lyra McKee poses for a portrait outside the Sunflower Pub on Union Street in Belfast, Northern Ireland May 19, 2017. (REUTERS)
Updated 22 April 2019
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Journalist murder marks upsurge in N. Ireland unrest

  • McKee, 29, was shot in the head late Thursday by, police believe, dissident republicans linked to the New IRA paramilitary group as they clashed with police in Northern Ireland’s second city

DUBLIN: The killing of a journalist in Londonderry marks the latest upsurge of violence in Northern Ireland — where fears are growing that a fragile and hard-won peace is increasingly at risk.
Lyra McKee, 29, was shot dead during a riot as dissident republicans clashed Thursday with police in the province’s second city — a historic flashpoint in the three decades of violence known as “The Troubles.”
The 1998 Good Friday Agreement largely ended the turbulence in Northern Ireland — mandating a withdrawal of British security forces and the disarming of the Irish Republican Army (IRA) paramilitary group.
But dissident republicans — seeking Northern Ireland’s departure from the United Kingdom and integration into the Republic of Ireland through violent means — remain active.
Police believe the New IRA splinter group is behind McKee’s murder.

Among commentators there is a wide-held belief that the perpetrators are youngsters not old enough to remember “The Troubles,” and are being manipulated by a radical older element.
“There’s a dangerous radicalization of young people in Derry by those linked to and on the periphery of the New IRA,” wrote The Irish Times newspaper’s security correspondent Allison Morris.
Police Service of Northern Ireland detective superintendent Jason Murphy, who is leading the probe into McKee’s death, warned: “What we’re seeing is a new breed of terrorist coming through the ranks.”
Two men aged 18 and 19 were arrested Thursday but later released without charges.
Police appealed again to the community for help in finding the killer.
“I know there will be some people who know what happened but are scared to come forward but if you have information, no matter how small, please contact detectives,” said Murphy, stressing that the information would be treated as “100 percent anonymous.”

McKee’s murder follows a car bomb in Londonderry in January and a spate of letter bombs sent to British targets in March — both claimed by the New IRA.
There is speculation that Brexit — which has raised the spectre of a hard border between Ireland and Northern Ireland — is acting as an irritant to dissident republicans.
Proposed divorce deals with the EU could see Northern Ireland more closely aligned to the Republic of Ireland or bound tighter in union with mainland Britain — raising competing loyalist and republican visions of the future.
Kieran McConaghy, a lecturer in terrorism at the University of St. Andrews in Scotland, said it was “hard to say” whether Brexit has played a “major role” in recent attacks, as such events have been consistent since the cease-fire.
Since the British government began publishing security assessments in 2010, the threat of terrorism in Northern Ireland has remained at “severe” — denoting that an attack is considered “highly likely.”
However, “Brexit hasn’t been good for stability in Northern Ireland,” McConaghy told CBC.
“It has made people more uncomfortable with the peace process in Northern Ireland, which is seen to be faltering at present.
“Politicians would do well to try and clarify some of the uncertainty... so that organizations like the New IRA and others don’t fill that political vacuum.”
There are particular fears that a no-deal hard Brexit would see checks erected along the 500-kilometer (310-mile) border, which would offer dissident militants a natural target.

Following McKee’s murder, police in the republican area of Londonderry where McKee was killed say they have experienced a “sea change” in previously-strained community attitudes toward officers.
The Free Derry Corner landmark wall has been repainted to reflect the local community’s revulsion.
Underneath the sign “You are now entering free Derry,” marking the start of a republican area, a message now reads: “Not in our name. R. I. P. Lyra.”
In the wake of her murder, Northern Ireland’s six main political parties — including rival unionists and republicans who have been unable to form a devolved government for more than two years — issued a rare joint statement.
“It was a pointless and futile act to destroy the progress made over the last 20 years, which has the overwhelming support of people everywhere,” it read.