Canon, Copatra team up to develop KSA’s graphic art industry

Canon Saudi Arabia has partnered with Copatra Graphics, a provider of printing and media solutions in the Kingdom.
Updated 15 January 2019

Canon, Copatra team up to develop KSA’s graphic art industry

Canon Saudi Arabia has announced a strategic partnership with Copatra Graphics, a provider of printing and media solutions in the Kingdom. 

“With this collaboration, existing and prospective graphic art customers across the Kingdom will have access to Canon’s innovative, technology-led solutions, designed to deliver high quality and efficiency,” a press release said.

Canon Saudi Arabia, reporting to regional headquarters Canon Middle East, was formally established in 2018 to support growing demand for business solutions in the Kingdom. The company’s largest regional direct presence operates from Riyadh with two branches in Jeddah and Alkhobar.

With over 50 years of experience in the Saudi market, Copatra Graphics today provides solutions to the printing, packaging and graphic art industries across the region.

“Over the last few years, the Kingdom of Saudi Arabia has witnessed significant growth within the graphic art, publishing and printing sectors, which has driven demand for revolutionary technology to boost productivity and ensure high quality. Copatra Graphics’ extensive market reach and experience in this industry makes them the ideal partner for us to extend our commitment to businesses in Saudi Arabia looking to tap into new opportunities,” said Shadi Bakhour, B2B business unit director for Canon Middle East. He added: “This partnership will go a long way toward strengthening our ability to deliver our suite of solutions to our customers in the Kingdom and we look forward to extending our collaboration well into the future.”

Yasser Anan, CEO of Copatra Graphics, said: “We are excited to partner with Canon, a proven leader in the imaging and printing industry. Our position as one of the pioneers in the regional graphic art industry, along with Canon’s value proposition will provide us with the edge we require to lead this competitive local market and most importantly enhance our customer’s experience. Together with Canon, we will continue to deliver quality, productivity and profitability in the Kingdom.”

According to a report by the Printing Industries Research Association (PIRA), the Saudi print industry is presently well established with significant market potential in digital printing for suppliers of print equipment, consumables and print service providers. It is set to expand at 5.5 percent by value across 2017–2022 to pass $7 billion by the end of this period.

Saudi Arabian Airlines launches new amenity kits

Updated 39 sec ago

Saudi Arabian Airlines launches new amenity kits

Saudi Arabian Airlines (Saudia), the Kingdom’s national flag carrier, has launched a set of collector-edition amenity kits under the brand “Fly Through Our Heritage.”

The new comfort kits provide a mosaic of colors and images that represent the features and cultural elements of five regions of Saudi Arabia: Southern region (Al-Qatt Al-Asiri decorative art), Eastern region (Al-Ahsa pattern decorative art), Western region (Hejazi rowshan wooden windows), Central region (Najdi doors with unique pattern and decorative art), and Northern region (sadou fabric craft).

The new kits will be shared with guests flying on designated as well as long-haul routes with more than seven hours of flying time. 

The kits have been created in collaboration with the Saudi Commission for Tourism and Heritage (SCTH), with an aim to showcase the various distinct colors and patterns unique to each region of Saudi Arabia.

The two-year partnership between Saudia and the SCTH not only allowed for content collaboration, but also set the course for building a framework for creating kits in an eco-friendly manner, using recyclable materials in the content and packaging. 

This approach will be eventually cascaded to the rest of the onboard products featured on Saudia. 

The kits include an eye mask, socks, ear plug, toothbrush and toothpaste, an external collector bag, and an introduction leaflet with a brief on the architecture and heritage represented on each bag.

As Saudia prepares for the upcoming summer season, the airline has added three destinations this month: Athens, Greece on June 5; and Malaga, Spain and Marrakech, Morocco on June 6.