What We Are Reading Today: The Age of Surveillance Capitalism by Shoshana Zuboff

Updated 20 January 2019

What We Are Reading Today: The Age of Surveillance Capitalism by Shoshana Zuboff

  • New book reveals business model that underpins the digital world

Shoshana Zuboff’s new book is a chilling exposé of the business model that underpins the digital world. 

A review published in goodreads.com said that The Age of Surveillance Capitalism is neither a hand-wringing narrative of danger and decline nor a digital fairy tale. Rather, it offers a deeply reasoned and evocative examination of the contests over the next chapter of capitalism that will decide the meaning of information civilization in the 21st century. 

The Age of Surveillance Capital is a striking and illuminating book. 

A fellow reader remarked to me that it reminded him of Thomas Piketty’s magnum opus, Capital in the Twenty-First Century, in that it opens one’s eyes to things we ought to have noticed, but had not. 

And if we fail to tame the new capitalist mutant rampaging through our societies then we will only have ourselves to blame, for we can no longer plead ignorance,” stated John Naughton in a review published in The Guardian.


Where We Are Going Today: Bafarat Cafe

Updated 18 min 27 sec ago

Where We Are Going Today: Bafarat Cafe

The Bafarat Company was established in 1952 as an exporter of herbs, spices, and coffee. 

The business has been thriving since its formation. 

The Bafarat cafe is a place where the old meets the new, making this place ideal for every age group.

The cafe is one of Jeddah’s oldest and most popular spots for people to meet. 

Its products are completely worth the money and many of them are unique.

A personal favorite of mine has been their date cheesecake. 

As a huge fan of dates, this combination was a treat.

Cafes are usually known for their rare blends of coffee, but Bafarat prefers to keep it simple.

The simplicity works. Their cappuccino is a customer favorite and in my view it is one of the best cappuccinos in Jeddah.