Riyadh Travel Fair 2019 offers special deals, information

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Tourism authorities from around the Gulf region will again have a strong presence at the fair, including pavilions sponsored by Oman, Bahrain, and Sharjah Commerce and Tourism Development Authority.
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Tourism authorities from around the Gulf region will again have a strong presence at the fair, including pavilions sponsored by Oman, Bahrain, and Sharjah Commerce and Tourism Development Authority.
Updated 17 March 2019
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Riyadh Travel Fair 2019 offers special deals, information

The 11th Riyadh Travel Fair (RTF) 2019, a Saudi travel industry show, will be held March 28-30 at Al-Faisaliah Hotel in Riyadh. It is expected to provide business networking opportunities, seminars, ministerial discussions and highlight the tourism industry’s achievements of the past 12 months. Additionally, the fair will provide an opportunity for the general public to gain firsthand information on the latest tourist offerings and special deals from around the world.
The 2019 edition will be the biggest one to date, with an increase in both the number of exhibitors and expected higher visitor numbers.
Over 300 exhibitors representing more than 55 countries will take part this year.
“Last year the RTF featured 270 exhibitors with visitor attendance at 28,695,” said Bander Al-Gryni, general manager ASAS Exhibitions — RTF organizer. “That was an increase of 39 percent compared with the 2016 edition just three years ago. This year, we will continue our year-on-year growth as exhibitors cross the 300 mark and the expected number of visitors goes beyond 30,000.”
The RTF is open to both travel professionals and the general public looking for in-depth destination information and special deals. Visitors to the 2019 edition will be able to interact directly with tourism authorities, hotels, airlines, destination management companies and travel agents from around the globe.
Tourism authorities from around the Arabian Gulf region will again have a strong presence at the fair, including pavilions sponsored by Oman, Bahrain, and Sharjah Commerce and Tourism Development Authority. Other national pavilions include those from Mauritius, the Philippines, Indonesia, Malaysia, Sri Lanka, the Maldives, South Africa, Turkey, Azerbaijan, Bosnia Herzegovina, Czech Republic, South Korea, Hungary, Poland, France, Romania, Bulgaria, Jordan, India, Ethiopia, Sweden, Spain, Norway and Denmark.
Major travel agencies such as Al-Riyadh Travel and Tourism will be present, as well as hospitality brands such as Centara Hotels and Resorts and Rotana Hotels to name just a few.
Exhibitors from across Asia, Oceania, Europe and North Africa will be present, along with many airlines such as Gulf Air, Lufthansa, SriLankan Airlines, Cebu Pacific, Philippines Airlines, Oman Air, Salam Air, Air Arabia, Turkish Airlines, Fly Bosnia, Czech Airlines, Malaysian Airlines and a number of travel agencies, online booking sites and tourism companies.
Riyadh Travel Fair aims to be the premier professional event for all those involved in travel and tourism in the Middle East And Saudi Arabia, with a goal to promote investment, development and sustainability of this sector in the region.


Deal to create largest Arab digital marketing network

Updated 17 June 2019
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Deal to create largest Arab digital marketing network

ArabClicks, a performance-based e-marketing platform, has signed a joint strategic cooperation agreement with Basma Media, developer of omnesmedia.com. The two parties aim to build effective relationships and foster business connections between publishers and social media influencers on the one hand, and various e-commerce platforms operating in the Arab world on the other, thus laying the foundation stone for the largest digital marketing network in the Arab region.

The agreement was signed by ArabClicks Co-founder and CEO Mauro Romano, and Nasser Al-Sarami, CEO of Basma Media, at the latter’s headquarters in Dubai Media City.

According to the agreement, Basma Media will work with various publishers, media professionals and social media influencers in the Arab world to familiarize them with the mechanism employed by ArabClicks and then connect them to the platform. The intent is to benefit from the media content provided by these publishers to promote commodities and products marketed across Arab e-commerce platforms such as Noon, Namshi, Sivvi, Java, eBay and Tajawal, and benefit from sales commissions.

Romano said: “We are delighted to partner with Basma Media to reach out to the largest segment of media professionals and influencers in the Arab world. Through the partnership, we seek to capitalize on the exponential growth of e-commerce which has become a key business sector in the Middle East, where ArabClicks is supporting and assisting various businesses in enhancing their market share of the steadily growing electronic sales in the region.”

Al-Sarami said: “Over the past two years, we have been working at Basma Media to strengthen the omnesmedia.com platform with as many databases as possible for the benefit of media organizations and influencers. Today, the platform incorporates a database of more than 10,000 influencers and around 35,000 geographically diversified influential media people, in addition to 3,000 freelance gifted innovators working in various media production fields as well as 23,000 titles for various media products representing seven different types of mass media covering 35 countries all over the world, a record which makes us one of the key and largest media references on the Arab and international levels. And that’s the reason it would be easy for ArabClicks to deliver its message through omnesmedia.com in a successful way to the benefit of all parties concerned, including influencers and publishers as well as brands, rights holders and e-commerce platforms.”

Romano added: “With its innovative marketing tools based on transforming web content into a potential source of revenue, ArabClicks provides assistance to e-commerce companies to enhance their reach to various segments of society and to grow in the Middle East market, therefore, helping publishers do business and make easy money through web links, seamlessly and without introducing any changes to the published content or disturbing site users in any way.”