Emirates welcomes over 14,000 visitors at ATM 2019

More than 14,000 visitors experienced Emirates’ products and services at its stand in the exhibition.
Updated 06 May 2019

Emirates welcomes over 14,000 visitors at ATM 2019

Emirates, the official carrier of the 2019 Arabian Travel Market (ATM), welcomed more than 14,000 visitors to its stand at the exhibition in Dubai. 

The Emirates stand showcased its Boeing 777-300ER first class private suites with floor-to-ceiling sliding doors. Visitors to the stand also had a chance to experience the airline’s business class seat on its Boeing 777-300ER, inspired by the interior of a modern sports car and featuring ergonomically designed headrest, touchscreen controls, lighting options and a personal mini-bar.

UAE royal dignitaries and VIP guests visited the Emirates stand including Sheikh Ahmed bin Mohammed bin Rashid Al-Maktoum, chairman of the Mohammed bin Rashid Al-Maktoum Knowledge Foundation and president of the UAE National Olympic Committee.

ATM 2019, the region’s largest travel and trade exhibition, took place from April 28 to May 1. Emirates signed three MoUs with key industry partners to enhance tourism traffic to Dubai and within its network and held more than 124 meetings on its stand with trade partners and suppliers.

360-degree mentoring to boost Saudi social enterprise sector

Updated 23 May 2019

360-degree mentoring to boost Saudi social enterprise sector

The King Khalid Foundation (KKF) and Mowgli Mentoring have collaborated to strengthen the growing social enterprise sector in the Kingdom through the provision of 360-degree mentoring, which will support the personal and professional development of social entrepreneurs. The EMCC-accredited mentoring organization is working to built the capacity of Saudi mentors by instilling best mentoring practices and sharing experiences from its 10-year work around the world.

Globally, the concept of social entrepreneurship is increasingly gaining momentum and positive attention as it combines commerce with social good, allowing entrepreneurs to go beyond profit to positively impact communities and societies. Supporting these entrepreneurs, therefore, is in line with the KKF’s vision, which is to have a Saudi society with equal opportunities.

The KKF’s collaboration with Mowgli resulted in the creation of the Athar (Impact) Mentoring Program.

This program aims to build and increase the capacity of Saudi mentors, and equip them with the necessary tools to be able to provide mentorship, support and guidance to social entrepreneurs in the Kingdom. Matching mentors with social entrepreneurs and managing their mentorship relationships is a key benefit of the program.

To commence the mentoring program, Mowgli recently delivered a four-day workshop in the KKF premises in Riyadh. Fourteen professionals and business leaders received training to be 360-degree mentors before being matched with 14 social entrepreneurs. Both groups were provided with the guidelines to build solid foundations for their 1-2-1 mentoring relationships. In addition, the matched pairs will be supported over a duration of six months, during which structured on-going support will be provided to ensure that trust-based and impactful mentoring relationships are developed.

Mowgli Mentoring’s CEO Kathleen Bury said: “We see this program supporting the three themes on which the Kingdom’s Vision 2030 was built upon: Developing a vibrant society, a thriving economy and an ambitious nation. By supporting social entrepreneurs, we’re working toward achieving the Kingdom’s economic aspirations of increasing SME GDP contribution by 20–30 percent by 2030. We are, therefore, excited to be back in Saudi Arabia and are honored to be working with the King Khalid Foundation in delivering this program, and building Saudi Arabia’s mentoring capacity to sustainably support change-makers and their surrounding ecosystems for years to come.”

The key to developing entrepreneurship and fostering economic development lies in having a well-balanced ecosystem with equal investment in four key pillars: Environment (schooling, parenting), finance (working capital, debt and equity financing), infrastructure (incubators, accelerators, utilities and sound legal frameworks) and human capital development (mentoring, skills and knowledge development). Mowgli supports the latter and has successfully delivered more than 110 mentoring programs across the Middle East, North Africa and sub-Saharan Africa.