Deal to create largest Arab digital marketing network

The agreement was signed by ArabClicks Co-founder and CEO Mauro Romano, and Nasser Al-Sarami, CEO of Basma Media, at the latter’s headquarters in Dubai Media City.
Updated 17 June 2019
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Deal to create largest Arab digital marketing network

ArabClicks, a performance-based e-marketing platform, has signed a joint strategic cooperation agreement with Basma Media, developer of omnesmedia.com. The two parties aim to build effective relationships and foster business connections between publishers and social media influencers on the one hand, and various e-commerce platforms operating in the Arab world on the other, thus laying the foundation stone for the largest digital marketing network in the Arab region.

The agreement was signed by ArabClicks Co-founder and CEO Mauro Romano, and Nasser Al-Sarami, CEO of Basma Media, at the latter’s headquarters in Dubai Media City.

According to the agreement, Basma Media will work with various publishers, media professionals and social media influencers in the Arab world to familiarize them with the mechanism employed by ArabClicks and then connect them to the platform. The intent is to benefit from the media content provided by these publishers to promote commodities and products marketed across Arab e-commerce platforms such as Noon, Namshi, Sivvi, Java, eBay and Tajawal, and benefit from sales commissions.

Romano said: “We are delighted to partner with Basma Media to reach out to the largest segment of media professionals and influencers in the Arab world. Through the partnership, we seek to capitalize on the exponential growth of e-commerce which has become a key business sector in the Middle East, where ArabClicks is supporting and assisting various businesses in enhancing their market share of the steadily growing electronic sales in the region.”

Al-Sarami said: “Over the past two years, we have been working at Basma Media to strengthen the omnesmedia.com platform with as many databases as possible for the benefit of media organizations and influencers. Today, the platform incorporates a database of more than 10,000 influencers and around 35,000 geographically diversified influential media people, in addition to 3,000 freelance gifted innovators working in various media production fields as well as 23,000 titles for various media products representing seven different types of mass media covering 35 countries all over the world, a record which makes us one of the key and largest media references on the Arab and international levels. And that’s the reason it would be easy for ArabClicks to deliver its message through omnesmedia.com in a successful way to the benefit of all parties concerned, including influencers and publishers as well as brands, rights holders and e-commerce platforms.”

Romano added: “With its innovative marketing tools based on transforming web content into a potential source of revenue, ArabClicks provides assistance to e-commerce companies to enhance their reach to various segments of society and to grow in the Middle East market, therefore, helping publishers do business and make easy money through web links, seamlessly and without introducing any changes to the published content or disturbing site users in any way.”


Container terminals to boost annual capacity

Updated 21 July 2019
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Container terminals to boost annual capacity

In the largest commercial operation of its kind in the history of Saudi Arabia, King Abdullah Port has received 28 state-of-the-art Liebherr cranes to start the expansion of the container terminals. 

The latter was decided through a memorandum of understanding signed with National Container Terminal on the day the port was officially inaugurated in the presence of Crown Prince Mohammed bin Salman last February.

The technical teams are currently assembling the cranes and they are expected to begin operating at the beginning of next year as part of the first phase of the expansion of the container terminals, which will help raise the port’s annual capacity to 5 million TEU — effectively serving trade movement in Saudi Arabia and the Red Sea, the most important maritime trade corridor in the world.

The new cranes include 20 gantry cranes and 8 ship-to-shore (STS) cranes, which are the largest of their kind, with an outreach of 70 m (25 rows) and a safe working load of 65 t. 

The cranes that were supplied in this deal will join their operational counterparts in the port. 

They are the largest cranes exported by Liebherr and can serve mega container ships easily and seamlessly.

The gantry cranes can handle seven containers’ height and are characterized by a unique eight-rope reeving system as well as built-in, anti-sway and anti-skew features resulting in unparalleled rigidity and optimum productivity.

King Abdullah Port was established based on an ambitious vision that stemmed from Saudi Arabia’s need for a world-class port capable of receiving modern megaships to accommodate the increasing number of imports, the growing needs of residents, and the increasing exports to global markets. 

The concept of King Abdullah Port is in full harmony with Vision 2030, which was launched by the government to drive a competitive, non-oil-dependent economy.

King Abdullah Port was ranked the second fastest-growing port in the world in 2018 by Alphaliner, the global leader in marine data analysis, port capabilities, and the future of developing vessels and maritime routes around the world. The port’s throughput increased from 1.7 million TEU in 2017 to 2.3 million TEU in 2018.

Run by the Ports Development Company, King Abdullah Port is the region’s first port to be fully owned, developed and operated by the private sector. 

It has been listed as the fastest-growing container port and one of the world’s 100 largest ports after less than four years of operation. Eight of the largest shipping lines work at the port to offer integrated services to importers and exporters. 

The port’s development plan is proceeding at a steady pace and a clear vision to become one of the world’s leading ports, utilizing its advanced facilities and proximity to the Bonded and Re-export Zone and the logistics park, offering clients logistics support that can enable them to achieve their desired growth.

Strategically located on the Red Sea coast on one of the world’s busiest maritime shipping lanes and with direct access to extensive transportation networks and urban centers, King Abdullah Port is the first privately owned, developed and operated commercial port in Saudi Arabia and the region.

King Abdullah Port occupies a total area of 17.4 sq. km and enjoys close proximity to King Abdullah Economic City’s Industrial Valley and the bonded zone. 

The port is making an increasingly important contribution to the Kingdom’s regional and global role in trade, logistics and shipping. 

Once fully built, King Abdullah Port will be able to handle 20 million TEU, 1.5 million CEU and 15 million t of clean bulk cargo every year.

With state-of-the-art processing facilities, the world’s deepest 18-meter water berths, expanding roll-on/roll-off operations, and a fully-integrated Port Community System, King Abdullah Port is capable of receiving today’s diverse mega cargo ships, fulfilling the growing needs of the young and fast-growing population of the Kingdom and the region.

King Abdullah Port is testament to the important role of the private sector in realizing Saudi Vision 2030 and is well on its way to meeting its goal of becoming one of the top ports worldwide.