PepsiCo launches Tamakani to empower women

A number of influencers participated in a panel discussion on the role of women in Saudi Arabia.
Updated 18 June 2019

PepsiCo launches Tamakani to empower women

PepsiCo. launched Tamakani, a dedicated platform that aims to support and inspire generations of women in the Kingdom.

The platform will help create opportunities and guidance for women with promising capabilities, provide support to realize aspirations, scale up innovative initiatives, and mentor Saudi women to realize their full potential. 

To launch Tamakani, PepsiCo partnered with Eggdancer Productions, the first production company in Saudi Arabia owned and managed by Saudi women — Dania Nassief and Danya Alhamrani, for a red-carpet screening of “Rise — The Journey of Women in Saudi Arabia” at VOX Cinemas in Jeddah. 

The documentary chronicles the changing social landscape of Saudi Arabia through stories of the most influential women in the past 50 years in the fields of media, education, politics and sports. 

Some of the influencers who took part in the documentary are Muna AbuSulayman, Dr. Thoraya Obaid, Raha Moharrak, Dr. Fatima Nassief, Dr. Suad Juffali, Khairiah Abu Laban, Bayan Zahran, Somayya Jabarti, Dr. Samira Islam, and Dr. Lama Al-Sulaiman, to name a few.

Tamer Mosalam, GCC-Levant Foods vice president and business unit general manager, PepsiCo, said: “Empowering women and providing them with opportunities to thrive is a core component of PepsiCo’s Winning with Purpose strategy. With the launch of Tamakani, we further our commitment to provide equal opportunities for empowerment and enablement for every member of society to realize their full potential in the workforce and in society. By doing so, they contribute to the efforts made to support the ambitions of Saudi Vision 2030 and realizing the core pillars of the Kingdom’s vision to achieve a thriving economy.” 

Following the screening, Mosalam participated in a panel discussion on the role of women in Saudi Arabia along with Lina Al-Maeena, Dr. Obaid, Abu Laban, and the co-founders of Eggdancer Productions, who are also key Saudi influencers. 

“We are proud to partner with PepsiCo and be part of Tamakani launch. Female empowerment is one of the key priorities for the Saudi government and through Rise we are fortunate to bring to life inspiring stories of influential women in the Kingdom,” said Nassief, co-founder of Eggdancer Productions.

Container terminals to boost annual capacity

Updated 38 min 1 sec ago

Container terminals to boost annual capacity

In the largest commercial operation of its kind in the history of Saudi Arabia, King Abdullah Port has received 28 state-of-the-art Liebherr cranes to start the expansion of the container terminals. 

The latter was decided through a memorandum of understanding signed with National Container Terminal on the day the port was officially inaugurated in the presence of Crown Prince Mohammed bin Salman last February.

The technical teams are currently assembling the cranes and they are expected to begin operating at the beginning of next year as part of the first phase of the expansion of the container terminals, which will help raise the port’s annual capacity to 5 million TEU — effectively serving trade movement in Saudi Arabia and the Red Sea, the most important maritime trade corridor in the world.

The new cranes include 20 gantry cranes and 8 ship-to-shore (STS) cranes, which are the largest of their kind, with an outreach of 70 m (25 rows) and a safe working load of 65 t. 

The cranes that were supplied in this deal will join their operational counterparts in the port. 

They are the largest cranes exported by Liebherr and can serve mega container ships easily and seamlessly.

The gantry cranes can handle seven containers’ height and are characterized by a unique eight-rope reeving system as well as built-in, anti-sway and anti-skew features resulting in unparalleled rigidity and optimum productivity.

King Abdullah Port was established based on an ambitious vision that stemmed from Saudi Arabia’s need for a world-class port capable of receiving modern megaships to accommodate the increasing number of imports, the growing needs of residents, and the increasing exports to global markets. 

The concept of King Abdullah Port is in full harmony with Vision 2030, which was launched by the government to drive a competitive, non-oil-dependent economy.

King Abdullah Port was ranked the second fastest-growing port in the world in 2018 by Alphaliner, the global leader in marine data analysis, port capabilities, and the future of developing vessels and maritime routes around the world. The port’s throughput increased from 1.7 million TEU in 2017 to 2.3 million TEU in 2018.

Run by the Ports Development Company, King Abdullah Port is the region’s first port to be fully owned, developed and operated by the private sector. 

It has been listed as the fastest-growing container port and one of the world’s 100 largest ports after less than four years of operation. Eight of the largest shipping lines work at the port to offer integrated services to importers and exporters. 

The port’s development plan is proceeding at a steady pace and a clear vision to become one of the world’s leading ports, utilizing its advanced facilities and proximity to the Bonded and Re-export Zone and the logistics park, offering clients logistics support that can enable them to achieve their desired growth.

Strategically located on the Red Sea coast on one of the world’s busiest maritime shipping lanes and with direct access to extensive transportation networks and urban centers, King Abdullah Port is the first privately owned, developed and operated commercial port in Saudi Arabia and the region.

King Abdullah Port occupies a total area of 17.4 sq. km and enjoys close proximity to King Abdullah Economic City’s Industrial Valley and the bonded zone. 

The port is making an increasingly important contribution to the Kingdom’s regional and global role in trade, logistics and shipping. 

Once fully built, King Abdullah Port will be able to handle 20 million TEU, 1.5 million CEU and 15 million t of clean bulk cargo every year.

With state-of-the-art processing facilities, the world’s deepest 18-meter water berths, expanding roll-on/roll-off operations, and a fully-integrated Port Community System, King Abdullah Port is capable of receiving today’s diverse mega cargo ships, fulfilling the growing needs of the young and fast-growing population of the Kingdom and the region.

King Abdullah Port is testament to the important role of the private sector in realizing Saudi Vision 2030 and is well on its way to meeting its goal of becoming one of the top ports worldwide.