MYNM celebrates arrival of Bespoke BMW Individual cars



Published — Thursday 28 February 2013

Last update 28 February 2013 1:39 am

| نسخة PDF Print News | A A

Mohamed Yousuf Naghi Motors (MYNM), the official BMW Group importer in the Kingdom, is celebrating the arrival of the BMW Pearl Series, the latest creation from BMW’s bespoke optioning program – BMW Individual, which enables customers to tailor their vehicle to a bespoke design that suits their individual style by using a range of premium materials, paints and interior trims.
A collection of specially designed and produced BMW 7 Series and 6 Series Individual models, the BMW Pearl Series has been produced and inspired by the Pearl – the treasure that brought the region its first taste of wealth. BMW Individual designers were challenged to transfer the mystery, elegance and beauty of the Pearl to a BMW 7 Series and 6 Series Gran Coupe. The result? A series of unique vehicles that are expected to capture the imaginations and appeal to the discerning tastes of BMW customers in Saudi Arabia.
The Pearl Series models feature an exclusive frozen matt brilliant white exterior color and merino amaro brown leather interior with newly developed white piping and individual wood trim in ash grain white. An elegant 'Pearl' designation on the chrome trim adorns the rear of both models as well as the door entry seals.
“It is rare to find a brand that can offer you the chance to personalize such a high-end product – the BMW Individual program ensures that your BMW vehicle reflects your own personal taste and unique sense of individuality. The program is a specialised service offered to MYNM clients whereby the client may specify features of the car, in order to create one’s own, unique model,” commented Stavros Paraskevaides, MD, MYNM (BMW).
Established in 1991, BMW Individual was the first of its kind in the premium automotive industry. “A BMW Individual vehicle comes fully loaded with features and options permitting the driver to convey even further their fondness for superb quality and unique styling. And to make the BMW Individual even more special it provides the customers with the opportunity to choose their favourite seams in the leather from some patterns proposed by the program, from the stitching to the vehicle trim. It has been a success here in Saudi Arabia, as our customers have come to expect only the finest and most exclusive ownership experience available in the premium segment.” Paraskevaides added.

What's happening around Saudi Arabia

JEDDAH: Timely intervention by Deputy Crown Prince Mohammed bin Salman helped move a Saudi woman, who was declared “brain dead” in the US, to the Kingdom.Hani Matar El-Enzi was quoted as saying by an online publication on Wednesday that his wife, Bas...
RIYADH: The world’s fattest man from Jazan has shed 320 kg in almost three years and a video online showed him taking his first steps with the help of a Zimmer frame, thanks to the role of the Ministry of Health in the weight-loss program.Khaled Mohs...
JEDDAH: The National Society for Human Rights (NSHR) has questioned the fairness of Saudis being sentenced to death in Iraq.The organization believes the sentences have been issued against the backdrop of “sectarian pressures” and that the regional s...
RIYADH: The $22-billion Riyadh Metro project is going on according to the plan despite the fact that many global projects are faltering.“There are many stalled projects all over the world and not in the Kingdom alone, but the metro project in the Sau...
JEDDAH: Four members of the Commission for the Promotion of Virtue and the Prevention of Vice (Haia) were stabbed by a youth who was allegedly trying to blackmail a girl in Jeddah. The incident happened on Tuesday night and the four officers, who sus...
RIYADH: A recent report released by the Ministry of Labor revealed that the number of violations registered on the ministry’s electronic program “Together for Monitoring” in the months of December 2015 and January 2016 amounted to 484, of which 157 w...
RIYADH: Health Minister Khalid Al-Falih visited the medical complex in Thuwal, near Jeddah, on Tuesday. The facility was set up by Saudi Aramco, whose chairman is the health minister himself.According to the minister, the complex provides primary hea...
JEDDAH: A number of Shoura Council members have voiced objections to some imams who express their personal opinions during Friday sermons.The members asked the Ministry of Islamic Affairs to supervise the sermons to make sure they were written by spe...
MADINAH: Street vendors near the Prophet’s Mosque pose a risk to the country’s reputation and economy besides blocking the way of service cars, Red Crescent and Civil Defense vehicles, an expert has said.Ninety-eight percent of these street merchants...
RIYADH: Appropriate action has been taken against the Haia members who were involved in beating up a girl opposite the Nakheel shopping mall here recently, but the girl was also at fault, a Haia official has clarified.“A probe has revealed that the g...
I am from the east of France but moved to Saudi Arabia from Paris in 1990. I worked for a princess as a French language tutor. I was young and single. I thought it was very exotic and mysterious. I lived in a palace. I left Saudi Arabia in 1992 and c...
JEDDAH: The Pakistan Repatriation Council (PRC) held a symposium on Kashmir and the obligation of Muslim world toward Kashmiris.It was presided by Ali Al-Ghamdi, a former Saudi diplomat. Other guests and speakers at the event were Shahid Nayeem, pres...
DAMMAM: A total of 627 kidney transplant surgeries were performed in the Kingdom last year, bringing the number of kidney transplants, performed since the beginning of the organ donation program, to 9,000 surgeries, said Dr. Faisal Shaheen, director...
ABHA: Saudi women spend more on cosmetics compared to women in the West, the Arab world and even in the Gulf, economic studies show.Recent statistics issued by the Saudi Customs suggest the amount of imported cosmetics in the past year exceeded SR2.3...
RIYADH: A study is under way to provide health insurance to Umrah pilgrims and domestic workers and certain articles of the health regulations needs to be amended, an official has said.According to local media, the statement was made by Mohammed bin...

Stay Connected

Facebook