Columnist

Muddassar Ahmed

Muddassar Ahmed is managing partner at Unitas Communications Ltd., a cross-cultural communications agency based in London. He was an adviser on anti-Muslim hatred to the UK government.

Latest published



We need to start telling our own stories

The Arab News/YouGov poll on US attitudes toward the Arab world confirms a suspicion that I have harbored for a very long time: When it comes to issues pertaining to Islam and the Middle East, many mass media consumers in the US and Europe have been systematically misled over a period of many yea

May 03, 2017

There is a dire need to expand interfaith work in the West

Last week, the newly inaugurated 45th US President Donald Trump initiated a flurry of executive orders.
February 02, 2017

The American Winter

First there was the Arab Spring, now we have the American Winter. The USA now is where the Arab world was five years ago. That means that the Muslim (and particularly the Arab) world has an obligation to help America lead itself through this difficult stage.

November 10, 2016

Why we all need Hillary to win

Maybe we were too smug?” Those were my words on the morning of ‪June 24,‬ as Britain turned its back on Europe, exiting the EU with the seductively simple (almost Trump-ish?) slogan ‘Take Back Control’.

September 28, 2016