Cobone.com reveals purchasing patterns

A detailed study of Cobone.com's purchasing patterns revealed that most residents of the Kingdom use the site to broaden their horizons, which lead to a better quality of life. Food and beverage deals account for more than 35 percent of purchases from Cobone.com in the Kingdom.
Thamer Bameih, GM, Cobone.com in the Kingdom, said this along with purchases related to beauty, health and auto segments give the lifestyle-oriented segment well over 60 percent of total purchases.
"The most popular purchases to date are for The Crepe Caffe, MB, Camila Saloon and Starvin. The newly launched iPad3 is a hot favorite now with savings of over SR 400," he said. According to Bameih, savings are not limited to just a handful of products. Almost all of Cobone.com's deals featured are intended to provide the consumer with both substantial savings and better customer experience.
"Consumers are pretty sure of what they want and when handed an opportunity to get the desired product or service with savings, the decision to buy is spontaneous. However Cobone.com tends to please its users often with 50 percent savings on electronic products. This helps Cobone generate substantial publicity through social media especially for electronics products whose margins do not exceed six percent for most retailers," he said. When asked about information about security and payment, Bameih said online payment and information security are a key factor when it comes to any kind of e-commerce, especially in the region.
"Cobone offers various payment methods for customers to choose from based on their convenience. Payments can be done easily as well as quickly. In case of any complaint, we are ready to help the customer through our customer service department," he said.
"The company has established relationships and partnerships with merchants which ensure benefits, including best prices, and flexible terms and conditions.