Canon Middle East has opened the doors of its first regional business solutions showroom in the region. The opening represents a move by the company to consolidate market share of the MENA print industry, which is expected to grow to $ 11 billion by 2015. The opening follows Canon's acquisition of Oce, an international leader in digital document management and printing equipment in 2010.
Designed to meet the growing needs of B2B and industrial sectors in the UAE, the new showroom will be a one-stop shop for all commercial digital printing requirements. As such the showroom will display end-to-end business solutions such as large format printers (LFP), document and imaging management systems (DIMS) as well as its industry-leading range of office and professional printers. A strong line up of the Oce DP Line range is also on display at the showroom.
With the opening of the showroom, Canon's focus will be on helping regional partners to see the bigger picture by providing them insight into what is important to their customers, through its unmatched portfolio of solutions and personalized consultancy services.
Naoshi Yamada, DMD, Canon Middle East, said: "With the opening of a dedicated business solutions showroom in the region, our goal is to further reinforce our confidence in the future of the region's evolving digital print landscape. The showroom not just showcases products, but is a holistic demonstration of print solutions from input to output. For example, the photo-shooting zone in the showroom creatively showcases the link between our imaging and business solutions. The facility will also be of added value to regional partners by even utilizing the designated areas for customer dedicated events and seminars," added Yamada.
The opening of the showroom also serves as the right platform to serve the many customers who have invested in Canon technology at drupa 2012.
