Emirates driving forward with network-wide promotion promotion

Emirates, one of the world's fastest-growing airlines, is revving up for a network sales push, inspiring a new wave of travel around the world.
In the slipstream of recently announced half year profits of AED 2.1 billion ($ 575 million), Emirates is driving forward by offering attractive prices on Economy fares over a 10-day period.
The special network-wide promotion was launched yesterday (Nov. 23) and runs to Dec. 2 for travel between Jan. 22 and June 10, 2013. Customers are being encouraged to plan ahead and book early to enjoy the greatest reductions.
"Emirates is already known for providing superb value for money. This network-wide initiative pushes the value bar a notch higher, making it even more attractive to embark on that trip of a lifetime, visit a relative or friend, or explore a new market for business," said Thierry Antinori, Emirates' executive vice president, passenger sales worldwide.
"No other airline squeezes as much product and service into the ticket price. We are product and value driven. These are the guiding principles of what we do and passengers who book early will be rewarded with the best discounts through this exciting promotion," said Antinori.
The raft of savings mean that passengers can fly, for example, from Dubai to other Middle East destinations from as little as AED 930. Prices to the Indian Subcontinent start at AED 960, fares to Africa begin at AED 1,400, Europe can be visited from AED 1,530, the Americas from AED 4,170, while Australasia can now reached from AED 4,730.
"We know some countries have not traditionally been early booking markets, but under this 'Early Bird' offer, booking early will pay dividends and enable us to give unprecedented fares to our loyal Emirates Holidays, the airline's tour operating arm, is offering great savings on all land arrangements including tours and excursions, hotels, transfers and car-hire for bookings made during the promotion period.