Health awareness project takes off in KSA

Health awareness project takes off in KSA
Updated 05 January 2013

Health awareness project takes off in KSA

Health awareness project takes off in KSA

Health Ministry spokesman Dr. Khaled Mirghalani said that the Ministry of Health has adopted clear strategies to strengthen health and education awareness in the Kingdom.
“The Ministry of Health has recently launched in this context a comprehensive strategy called National Project for An Integrated and Comprehensive Healthcare,” he added.
The minister was speaking at a press conference on Wednesday after signing an agreement with Tamer, a leading healthcare group in Saudi Arabia, to launch the awareness campaign.
The ministry has collaborated with the Tamer group to launch the campaign of non-communicable diseases (NCDs) as part of the program, "Help Tamer and Community" for social responsibility at Tamer Group headquarters in Jeddah.
Mirghalani added that the move aims to organize and launch several campaigns and programs that go in accordance with the concept of permanence and continuity using an integrated mix of social media technologies such as Twitter and Facebook for all segments of the society.
He pointed out that the MoH is proud of being one of the first ministries to use social media including Twitter. Those who follow the awareness campaign number more than 130,000 followers.
Joining the campaign, the Media and Health Awareness Department, which comes under the ministry, began the first phase of the national campaign to raise NCDs awareness within a number of preventive programs directed to patient benefit in collaboration with the Tamer Group within social responsibility programs which are scheduled to be launched by the end of next February under the guidance of the Health Minister Abdullah bin Abdulaziz Al Rabiah.
NCDs are "chronic diseases" that includes types of heart and blood vessel diseases, high blood pressures, high cholesterol, diabetes, obesity and some types of cancer.
On his part, the chairman of the board of directors, the managing partner at Tamer Group, Ayman Tamer, declared: "Tamer will expend about SR 5 million in supporting the health and education awareness campaign."
He added that the national responsibility obligates the private sectors to contribute in raising community health awareness of the NCDs such as obesity, diabetes and heart diseases."
He said that Tamer Group is proud of the social responsibility programs that the company is implementing within (Help Tamer and community) program, which focused on enhancing the health and education awareness among all the segments of Saudi society that in turn serves our community and our nation.