MCM opens first boutique in KSA

MCM (Mode Creation Munich), a prestigious German company specialized in luxury genuine leather products, opened its first boutique in Saudi Arabia, at Red Sea Mall, Jeddah.
The boutique is the first of its kind for the luxury brand in the Middle East region.
In view of the importance of the Saudi market to MCM as being a springboard for the neighboring countries, Michele Alberti, president of MCM, visited Jeddah and cut the ribbon to mark the opening of the boutique.
The boutique contains a wide variety of leather products including a fancy collection of women’s innovative designs, luxury and high quality bags, suitcases, briefcases, in addition various leather accessories such as purses, luxury small leather items and lots of genuine leather products.
MCM President Michel Alberti said: “After a thorough study of the Middle East markets, we have decided to penetrate the region through the Saudi market, the biggest market in the region, in cooperation with Abuissa Holding Company Ltd. and benefit from more than 30 years of experience in the Gulf market. The Saudi consumer is smart, stylish and always looks for luxury products that reflect his personality and individuality.”
He added: “The boutique which we are opening today is our first boutique in Saudi Arabia and the first in the region, we shall open a similar boutique in Riyadh soon. We not only offer luxury, upscale and genuine products, but also excellent service through which we seek to achieve maximum customer satisfaction. From the moment they step into the boutique, the clients will feel the difference.”
Founded in 1976, German brand MCM crafts luxury leather goods, apparel for the world’s most seasoned travelers.